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Selling My Car Essay

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As the seller, my goal was to get as much money for my used car as possible. I met with the buyer and was immediately surprised that they quickly got down to the business of acquiring my used car. My goal was to try and strike up a rapport with the buyer and get to know them a little better given the time we had. I asked if the buyer had a family and if economy as well as safety was something they were interested in when it comes to transportation. It was important to me that I get the buyer to relax a bit and become comfortable speaking with me about things tangential to the car. This strategy I felt would help me learn exactly what their goals were so that I could use that information in my …show more content…

I knew that once I got a definitive no on my first offer—I was going to have to negotiate to a point where the buyer felt as though they were winning. I had a cash flow need and it had to be met today or I would be facing a loan. I did make a mistake beginning the negotiation by speaking first. I should have asked the buyer what their level of interest was which would have placed me at an advantage of hearing what they were willing to offer first. When the buyer gave the first counter offer, I do recall giving a dismaying grunt while frowning. This flinch technique did create a bit of momentum in my favor to get an additional $750 for the car. There was a point in which an air of confrontation was beginning to start, but I spelled out to the buyer that surely we could come to a happy medium on the price (repeating once again) given that I had the other two offers to also consider. I tried one last tactic as the reluctant seller to see if there was any way I could obtain more money for the vehicle. I emphasized that with one owner the buyer certainly knew from my service ticket records that the vehicle was maintained well above average. I also said that with respect to the other offers—I really could not take any less than $5,900. Then, I simply fell silent to see what kind of reaction that would illicit. I

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