Seo Website Audit For Seo

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A SEO website audit is performed before the activation of the SEO campaign. It is the first step of the SEO process. We need to conduct a SEO website audit for the following purposes: • To pinpoint areas of improvement. • To identify areas where we need to do SEO. • To give insights and recommendations to the client. What do we aim in doing a SEO website audit? • We are aiming to give on-page recommendations to properly optimize all the pages of the website. • It is our goal to inform the client about the current SEO status of the website. • It is also our objective to explain to the client what our SEO team will do. Here are some SEO factors that we are checking for our SEO website audit: I. Current SEO Score – Displays the current SEO…show more content…
The point of alt text is to provide the same functional information that a visual user would see. Search engines, users who disabled images in their browsers and other agents who are unable to see the images on your webpage can read the alt attributes assigned to the image since they cannot view it. III. Technical SEO • Robots.txt – When search engine robots crawl a website, they typically first access a site’s robots.txt file. It tells the Googlebot and other crawlers what is and is not allowed to be crawled on your site. • Sitemap File – A sitemap is important s it lists all the web pages of the site and let search engine crawlers to crawl the website more intelligently. Sitemaps can help robots index your content more thoroughly and quickly. It also provides valuable metadata for each webpage. • URL Canonicalization – Canonicalization describes how a site can use slightly different URLs for the same page. If this happens, search engines my be unsure about which URL is the correct one to index. • HTTPS – HTTPS is a secure protocol for sending/receiving data over the internet. Using HTTPS indicates that an additional encryption/authentication layer was added between client and server. • SEO-Friendly URL – SEO-friendly URLs should contain keywords relevant to the page’s topic, and contain no spaces, underscores, and other characters. • Plaintext Emails Test – Any e-mail address posted in public is
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