Spice Baby: Adapt From Vanilla Ice Baby

Only one thing matters more than a liquid refreshment, getting a fresh breath of air. But liquids, unlike air, are more than just necessities for life. A simple drink that was used just to quench a thirst had the possibilities of being a political stimulant, economic sparker, and a cultural infuser. Tom Standage decides to magnify the microscopic drops of history that had seemed to slip our minds so easily as just a thirst quencher. Whenever someone picks up a nice cold glass of one of these drinks, they should know the history of it.

sailors. The British sailors were given grog, a spirit mixed with lime juice. This drink contained vitamin

Distilled spirits were created by Arab chemists by distilling wine and using the residue as medicine.

The Europeans got the “science” of how to make spirits from Córdoba in southern Spain, the capital of Arab Andalusia.

5. “Its most rabid devotees proudly call themselves Peppers, belong to a club called the 10-2-4—so named for one of the early advertising campaigns, which encouraged people to drink three Dr Peppers a day, at ten, two, and four o’clock—and make pilgrimages to Waco, Texas, where a pharmacist at Morrison’s Old Corner Drug Store invented the drink in 1885” (48).

The goal of this report is to inform the reader of the recent events that

After two distillations, the clear, colorless alcohol is given itsdistinctive nutty brown color and flavor by aging wood, often oak barrel. The longer abrandy ages, the more refined its flavor is judged to be. Brandy is a spirit made by distilling grapes to a higher proof than they achieve

what we would now call speciality cocktails. Mixing shots with flavored spirits to form a

Admiral Edward Vernon added sugar and lime juice to rum in order to make it more palatable. This cocktail became known as grog. Sailors often died from scurvy during this period, and the lime juice in grog reduced the cases of scurvy among sailors drastically. Therefore, British sailors were healthier. French sailors drank wine, which reduced their immunity to scurvy, when the British navy was becoming more resistance to scurvy. So, the Royal Navy’s performance improved, helping them to defeat the French and Spanish naval

This concept appears on our map and it is not surprisingly. What is truly surprising is that Bud Light taking for credit flavorful construct. We do remember that BBC invested in this mainstream andthere was no change in brand awareness of customers. That is why the importance of fully-flavored concept is out of the map.

Xocolatl, the name which we have chosen for this piece, is a word Aztecs used to describe “bitter water”. Dating back to as 300 A.D cocoa beans were a symbol of life, fertility, and wealth. Cocoa beans were a form of currency; so in conclusion if one were to drink bitter water it was viewed as extravagant, quite literally having enough money to eat your wealth.

When dining at Ragú BCN, visitors of age should be sure to partake in a delicious mixed drink. The skinny margarita is made with tequila and nectar agave and the war of Dixie tea has wonderful sweet tea vodka. For food, customers can dine on tasty pastas with savory sauces or seafood dishes that are beautifully cooked and very tender. To end the meal with something memorable, the chocolate torte is spectacular.

The macro environment surrounding alcohol sales and consumption has generally been stable and has experienced incremental growth throughout history. In the United States, the number of per capita consumption of alcohol has declined slightly, but has consistently remained around 2.5 gallons, per person, per year. The lower class, specifically females in the lower class are responsible for a majority of alcohol consumption in the United States. The highest per capita consumption worldwide is as follows: Luxembourg, Ireland, France, Hungary, and Denmark, (the US ranks 22nd.)  According to one article, “the beverage alcohol industry contributed over $21 billion directly to state and local revenues during 2010. Of that amount, distilled spirits accounted for over $8.8 billion or 41% of this direct revenue” (“Distillery Spirits”).

In 1998, entrepreneur and MBA Guillaume Cuvelier was preparing for the launch of his new distilled spirit, Svedka Vodka. Cuvelier has decided to start a vodka company after working many years in the spirits industry. Vodka makes up a large share of the spirits American’s drink at 24% of all alcohol consumed (Zuckerman). Vodka consumption is also rising across the US. Svedka is going to be a newcomer in the vodka marketplace going up against many big opponents in products such as Smirnoff, Grey Goose, Stolichnya and Absolut. Cuvelier’s Svedka has gotten rave reviews from many critics for its quality, so a successful marketing campaign will not depend much

     In developing the concept for the product, we thought of many factors that effect alcohol drinkers of all kinds (of legal age, of course). We were going to provide a service to all those drinkers who love to sit back at home and drink bar quality beverages without trying to make it themselves. It would be less time consuming because someone will be making it for you. All drink makers will be licensed bartenders with certificates posted. The menu will attract to college, older adults, and even newly turned 21 year-olds who want to try different kinds of beverages. The store will have an in-store menu with take home menus available.