preview

Strategic Management Aspects Of Operations Management Essay

Good Essays

Strategic management of demand

Evan Bledsoe

BUS! 310

Prof. Jeannine Bennett

Liberty Online

12/12/2016

STRATEGIC MANAGEMENT ASPECT OF OPERATIONS MANAGEMENT
Introduction
Strategic management is majorly the work of the highest-level management which involves perpetual planning and implementing objectives of an organization in line with its resources and taking in consideration areas of competition such as internal and external environment (Pearce, Robinson & Subramanian, 1997). Strategic management occurs in four levels: analysis, formulation and implementation and execution of strategies.
Analysis of strategies
This stage involves scanning the environment to know what affects the company both internally and externally in terms of trends in the industry and relationships within the company so as to make decisions on the future paths of the company (Pearce, Robinson & Subramanian, 1997).
Internal analysis involves the relationships among the internal players. It scrutinizes how employees relate with their colleagues, how employees relate with their managers, how managers relate with employees, shareholders, directors and other managers as well. External analysis is crucial because environment constantly changes and the players in the industry often come up with new strategies that might make other activities obsolete (Pearce, Robinson & Subramanian, 1997).
There are two perspectives that can be used in strategy analysis. The first one involves the use of SWOT

Get Access