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Strengths And Weaknesses Of Valentinos

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Task One Valentinos established in 1976. It is a highly successful “Personal Introductions Agency”. Despite the fact they have been very successful and have made major investment in the Internet. They have good market share and continuing profitability. Totally, over eight million people worked here. Mission defines as a kind of theme of design, is a content which is used to communicate the purpose of the organization. From here, Valentinos has a specific collection of modern technology united with the individual touch with the clients. It’s kind of most popular agency and the world's leading enterprise. The Valentinos have tried to make the service as flexible as possible. From these ways, it can grab the market very good manner. Hence, …show more content…

Confidential service  The Valentinos service is, of course, completely confidential. They apply the strict rules of the Data Protection Act, so a name will never appear on another company's mailing list.  Only have luxury audience. Not having ordinary people. Opportunities Opportunities are the chances and favorable options for an organization based on the external environment’s situations. The Valentinos also have to search for the favorable options/opportunities in order to implement a successive strategic formulation. The new applications come  Most of new applications come from advertising. They advertise in newspapers, magazines and on public transport.  They operate by telephone and post and increasingly by e-mail.  Valentinos privilege to offer the best value for money at £150 for one year's membership.  Valentinos will help start off on the right track whether customers are looking for friendship, love, marriage, or just want to get out and meet new people. The weaknesses of the competitors  The core competitors of Valentinos have some competitive disadvantages as mentioned in competitor …show more content…

Therefore it has to spend more money in order to recruit the new competent staffs who are excelling in their fields.  If the target audiences are young people, then number of clients will need to double  experience is necessary.  Budget of targeted people.  Costly Compensation claims  Safety Precautions are higher  People are concerned about the indigenous population and the environment of the destinations  Customer Service staffs need to be properly trained by the country specialists The threats associated with ROI  Valentino’s new strategy should provide adequate return through the investment. If not the promotional and advertising costs also becomes a sunk cost for the organization. There might be a chance for new competitor entrance into the professional market. So Valentinos have to take necessary measures in order to enhance a consistency in return on investment. Valentinos Environmental appraisal with PESTEL The company targets to launch their business in UK. Due to that there are environmental factors have to consider by the Valentinos through PESTEL. FIGURE 1: PESTLE ANALYSIS

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