Teen People Magazine Essay

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Teen People Magazine

The Teen People, September edition, is a magazine designed to appeal to young female readers. Its content features well known celebrities, use of bright and flashy colors, and an organized layout that attracts an upbeat, young readership interested in high-quality appearance and style. Although the magazine’s main focus may appear to insure a great fashion sense, it also concentrates on a philosophical orientation by covering a more diverse readership that includes all colors, sizes, and shapes of females. Teen People also expands its audience by recognizing both visual and text oriented audiences. To appeal to the more visual oriented audience, the magazine uses exotic photography in the advertisements for Self
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Similarly, the advertisement on page sixty four of the magazine uses an angelic/fairy tale theme to introduce Secret Deodorant to the visually stimulated audience. In the center of the page, a fairy-like woman stands in the midst of a very surreal setting with stars and a light blue sky. By using a woman who personifies a fairy, Secret manages to connect the new brand of Secret "Violet Dazzle" with a mystical theme. The bright hues of purple and the naturalistic atmosphere, once again, attract very young viewers to the product. Secret pictures a frail, flawless female to suggest that varying types of women may use their product and still resemble the pure and enchanting image. Thus, they incorporate the text "When you’re strong, you Sparkle," to show that by using their product, one can eliminate the fear of smelling and "sparkle" with confidence. The advertisement itself is very striking to the human eye. It’s busy layout and choice in colors captivates those who enjoy striking photography.

Unlike the Self Esteem and Secret Deodorant advertisements, which project a flirtatious and heavenly attitude, Ralph Lauren’s advertisement for the new scented hair collection portrays a model with a sexually suggestive attitude. Ralph Lauren, a clothing line known for its natural yet sexy look, attracts young females with the desire to be well-known. Although the photography appears rather simple and plain, the readers
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