Overview: Pattern of Facts The ABC Corporation is a global company in the industry of electronic devices such as cellular phones and tablets. The company focuses on after-sales service and it has eight calling centers. The company is split into two different departments, sales and service. The calling centers handle different customer feedback and concerns. This allows the company to ensure that they maintain a great customer base and that their employees in the sales department are performing up to the company’s expectations. Each calling center is managed independently and are ranked based on the customer satisfaction. The different leadership teams at the eight calling centers focus on ensuring that their center is recognized for most …show more content…
She is focusing on ensuring she is completing her work, she rarely takes breaks, and is concerned about losing her position. Janet doesn 't always see eye to eye with her boss Thomas. The main goal for Thomas is to ensure that his calling center continues to be recognized for being the most productive center. In order to do that Thomas ensure that all his customer service representatives take a high number of calls. Thomas relies on his supervisors to execute their job and ensure the center is running up to his standards. When Michael, (Kareem’s coworker) reported to Janet of Kareem’s frequent breaks, she reported it to Thomas. Janet reported that Kareem was frequently stepping out of his cubicles outside of his mandated breaks and that Kareem’s performance results were dropping. Michael is a customer service representative and he is one of the coworkers of Kareem. Michael is a self driven employee and he gets frustrated when he feels that his coworkers don’t work as hard as he does. Michael observed that Kareem was stepping out of his cubicle multiple times throughout the day. Michael observed Kareem washing his hands, face, arms, and feet in the bathroom and also noticed that Kareem will often be in a corner of the call center on a mat talking to himself and crossing his hands in a form of prayer. Although Michael would get frustrated with the excessive amount of breaks Kareem would take, he never approached his coworker to find out the reasoning behind it.
Contrary to the situation at E-Z RP, there is no linkage of customer service representatives to development teams. For instance, CRSs are often the last to gain access about new information or new products. In terms of the organization of customer service, E-Z RP uses a specialized call center where customer service representatives deal with a single product. At Datatronics, the call center is centralized and CRSs deal with all products. E-Z RP uses the second tier support while Datatronics uses a minimal second-tier support. In terms of the training of CSRs, Datatronics only provides minimal on-the-job training while E-Z RP provides extensive training. Datatronics hires employees with basic customer service ability while E-Z RP recruits employees based on customer service skills, business knowledge, and communication ability. The performance metric at E-Z RP is the level of customer satisfaction, while the metric at Datatronics is the time on call or between calls. Although Matt does not intend to reproduce E-Z RP’s customer service system at Datatronics, these are the key issues that he ought to consider in making recommendations for changes at Datatronics.
WalMart's (NYSE:WMT) expertise in discount retailing is globally recognized, as is their supply chain and extensive logistics capabilities. What differentiates WalMart from the many other discount retailers is their extensive reliance on buyer personas or representations of their customers. All aspects of the WalMart value chain are predicated on serving their customers as cost-effectively and efficiently as possible. WalMart has also created an extensive information systems network that includes satellite uploads of data on a daily basis from their thousands of retail locations to their Bentonville, Arkansas headquarters (WalMart Investor Relations, 2013). The intent of this analysis is to evaluate the mission, vision and strategy of WalMart from the perspective of improving its customer service while also taking into account its financial position. To accomplish this, objectives are provided, combined with performance measures and expected levels of performance as well. All of these factors taken together provide senior management at WalMart with insights into how they can profitably improve customer service.
Luke is an employee of ABC Company. He has been assigned to a construction of an adult entertainment retail store within a neighborhood his brother, Owen, lives in. The development of the retail store has not been made public yet and will be announced one month from today. This announcement will decrease the property values of the surrounding areas significantly. Owen is trying to sell his house. He told Luke that he recently received an ‘okay’ offer. However, in hopes that a better offer might be present itself in a few years after the real estate market improve, he has not taken the offer yet. Luke is very close to his brother, which makes him concerned about his confidentiality obligation to ABC Company.
As the ABC is an organisation heavily involved within the Australian Multimedia Industry, the tools and equipment used are integral to the quality of the content produced. For different areas of production, the tools and equipment used will differ, for example, when working in television, equipment would include a set, cameras, tripods, microphones, props, lighting, video monitors and teleprompter. To edit and deliver good quality television content, the department would use various editing tools and software’s during post-production focusing on almost all areas of audience experience such as visuals and audio. Some of these tools include Photoshop, Adobe After Effects, Flash and Computer-generated imagery (CGI). When working with radio, the equipment needed to produce a podcast or broadcast includes a sound proof room or studio, sound boards, microphones and switchboards and the tools used for editing would be solely based around sounds to enhance the audience’s aural experience, so this would include sound editing software such as audacity.
1. (TCO 5) In this digital age, setting up shop online is vital for most retail businesses. But having only an online presence that customers can access at home isn’t enough anymore. Now consumers have an array of smartphones and digital tablets that can get them online from anywhere. For social networks and retailers alike, the mobile market has already enjoyed tremendous growth. Given this information as a sales manager for Always Better Car Sales (ABCS), your concerns include which of the following? (Select all that apply.)
Much of the information received by these call centers needs to make its way back to the parent company. This could be information needed to improve a flaw in a product, or a task that should be continued. The organization should be sure that all information is being properly relayed back and put into effect as needed.
Comcast is a large cable and satellite television provider in the United States. The company has been plagued with internal weaknesses and external threats in recent years and is in desperate need of turning around its customer service department as quickly as possible. Aside from customer service, the way the television industry is marketed to is changing, Comcast has to stay on the cutting edge in price, product quality, flexibility of plans, and customer service. Comcast has many different areas of their business that need to be analyzed to see where they can invest time and monetary resources to improve the quality of their product and service to their customers.
Best Buy, a familiar retailer in the technology world, is struggling to stay on top. Online and mass stores have cornered the market in terms of convenience, customer service and price matching. The recent closing of over two hundred stores alongside falling sales has experts predicting that the giant won’t be in business long. Using a results-only work environment (ROWE), Best Buy has removed the customer from the equation and forced many employees out. A marketing disaster, Best Buy must change its marketing strategy from sales-based to a customer-based to stay afloat.
In response to a loss of clientele to competitor firms, Ken Winston (C&B’s Boston Sales Office Director) assembled the five most successful salespeople into a Key Accounts Team (KAT). Having previously enjoyed the autonomy of selling a diverse array of products to their own clients, these five ‘Generalists’ would now ‘Specialize’ only in one specific
Managers who doubt this financial IT investment should ask themselves if they can afford loosing a customer on the grounds of not satisfying his needs. Since the rare resource of a company is its capabilities that create value with the technology, while actively implementing the CRM technology, on top of all the current capabilities and expertise already employed by Wyndham, it would be beneficial to add additional supporting business processes such as Newsletters, that can be published weekly or monthly, making sure not to bore the reader with regular issues of nonsense, but highlight the special program services and the company’s new moves in the field, Regular follow up calls to identify with the customers and find out how they are doing and regular market/satisfaction surveys that can be sent by e-mail, post online and most important, reviewed regularly by the company. An online guest feedback system can be implemented to help track customer service levels. Believing that taking care of the hotel’s employees will result in them taking care of the guests, a natural extension would be to implement an online employee opinion system as well, where employees can complete an online survey to measure their satisfaction and provide an immediate feedback. A key driver of guest satisfaction is how well employees handle issues that arise during a guest`s stay. It
2. Umble, M Michael; Umble, Elizabeth J; "How to apply the Theory of Constraints' five-step process of continuous improvement ", Journal of Cost Management; Boston; Sep/Oct 1998
The organization mastery marketing plan is to use their services to satisfy all their customers’ telecommunication needs. This it aims to achieve by connecting their clients from any geographical location in the world. For this to become a reality, AT&T offers competitive prices for all the services they provide (Sjögren and Vifell, 2014). These include the Family Unity Plan and the Rollover Minutes. This market structure was decided upon the
Jess Westerly is the assistant product owner of CRM applications for computer and office supply wholesalers and retailers at Kauflauf. It is a fast-growing provider of subscription enterprise software headquartered in Heidelberg, Germany. Being new and outsider Westerly tries to implement a change in sales call patterns and failed. She introduced and explained the changes to the sales department through a memo that outlined her directive and explained the reasons behind it. Field consultants (FC) immediately offended and complained about the
Study findings show that strong leadership systems focus on customers, motivate employees, and implement their customer service vision. They also focus great attention on gathering the information needed to track customer satisfaction, and employees overall performance. Customer service should be designed and delivered seamlessly from the customer's point of view. Customer-driven operations lead to success. Decentralized, uncoordinated customer service provision makes for a most frustrating experience for customers.
Analytics within ABC companies industry has traditionally focused on the investment landscape and bringing investment value to your target market. Investment analysis focuses on the premise of “buy low and sell high” or “discount expected future cash flow”. In the active management space analytics is leveraged to identify mispriced securities thus focused on buying low and selling high. In the passive investment space that ABC Company operates, efficient markets dictate that investing is a zero sum game and cost matters. Those costs eat into the future value of the cash flows expected and thus ABC has traditionally used analytics to build a competitive advantage in bringing low costs to their passively managed investment lineup. In