The Battle Of The Gaming Industry

While for years Nintendo dominated the market for virtual gaming, a rise in competition presented serious challenges for the company. After struggling for the first five years of the new millennia, Nintendo made an exceptional comeback with its innovative products, the Wii and the DS that shook the market and brought in a completely new set of customers. Their new strategy was so successful it allowed the company to become Japan’s second most valuable business after Toyota (Farhoomand, 2009).

This video game was actually backed by the department of Energy, and used an oscilloscope (an electric testing device, commonly used to detect brainwaves or cardiac pulses) as the display. The 1960’s gave rise to one of the first widely acceptable titles, “Spacewar!” along with the invention of the light gun. However, when the 1970’s arrived, video games began to take off. In 1971 Nolan Bushnell and Ted Dabney created a coin operated version of “Spacewar!” Called “Computer Space.” These two men would later found Atari in 1972. The first game published by Atari was also the first video game to garner media attention, the insanely popular “PONG.” “PONG” was a major turning point in the industry, but it was the Taito Corporation that ushered in the “golden age of arcade games” with “Space Invaders” in 1978. The 1970’s also saw the rise of the first video game consoles, with the Magnavox Odyssey in 1972.

The role of technology is vital in this industry as it focuses on technological efforts for competitive advantage. Every new development uses new technology. Though there are restricted innovations in the gaming industry, the speed of technological transfer is very high. Nintendo’s role from playing cards to toys to video games and then with each console introduced, included many technological changes. Technological up gradation increased hardware costs and discouraged innovation. The online capability of Nintendo Wii was a major change in the technology of the video game industry though they were not able to do as well as their competitors (Sony, Microsoft).

Video games were originated first in laboratories by scientists. “This first idea came from their imaginations in late 1940s but unfortunately it did not reach the people as they were confined only to laboratories. This situation was observed till early 1970s until arcade games became popular.Then later on a new start-up named “Atari” unleashed a new

A man named Ralph Baer, would be the first man in the world to create his very own video game in 1966 (“video Games” World). Baer would help to jump start video games by introducing his very own game, Paddle-Ball. After a while Baer and two other collies, would help him to create their second video game, hockey (“Video Games” World). Years later after Baer’s game came out, more and more game making pioneers would

The gaming industry in Macau is very competitive as it is the only jurisdiction within China where casinos are legal. Before 2003, there was a restriction on the entry of citizens into Macau when it was operated by Stanley Ho’s S.T.D.M as a monopoly. By 2012, visitors had increased 18.6% from the previous year and the industry now runs as an oligopoly. Within this industry are many competitors at a total of 6 within a 29.7 square kilometer area. They are Sociedade de Jogos de Macua, Galaxy Casino, Wynn Resorts, Ventian Macau, MGM Grand Paradise and Melco PBL Jogos which give a total of 34 casinos in Macau (Peng, M., pg 412).

To start off, we go 1981, the beginning of the first video game magazine, Electronic games, made by Arnie Katz and Bill Kunkle. 1982 introduces the Atari 5200. The next year is much more eventful. It starts off with a video game market crash, and several companies go bankrupt. However, there is good news--- and its name is Nintendo. The Japanese company is not willing to release the Nintendo Entertainment System (NES) in America because Atari rules a large part of the market. Instead, they decide to offer Atari the rights to release the product in the U.S. The plans fall through and we do not see Nintendo until 1985.

Video games are a great pass time and relaxing getaway from everyday life, but how have the systems that play the wide verity of video games change over the years? The first video game console was called “The Brown Box”, created by Ralph H. Baer in 1962. The Brown Box was designed as a “Rectangular Brown Wooden Box with two attached controllers”. Ralph Baer was then nicknamed “The Father of Video Games”, the console only had 6 games, most notably was “Ping-Pong” also known as “Pong”.

The Video Games are a cultural phenomenon that is growing ever more prominent among young and old alike. They have become an integral part of the mass media culture and have been in existence for nearly as long as the television. While the video games of today are growing ever more detailed and lifelike, early video games like Pong, Space Invaders, and Pac-Man were equally impressive and highly entertaining at their time. From their earliest years to the complex video

Electronic Arts, EA, is a company within the video gaming industry and a field I’ve been interested in joining. After viewing several different video gaming company career sites EA was the company that stood out the most. EA uses great navigability, atheistic, and personal stories that draw in candidates making EA the winner for having the best career page. A few improvements that EA can make to their website in order to make their career website stand out more would be to their applicant tracking section of the career page, including a FAQ section, and contact information to reach out to the company for any questions or issues when applying.

Herman et all (2002) points out that history of video games begins from 1971 year, when Nutting association released 1500 machines with Spacewar video game. At the beginning it was too difficult to control the game process and playing machines had huge dimensions. But by the time with new technologies they become more compact and easier to play. According to the information given by Herman et all (2002), the period between the years of 1978-1981 is called ‘golden age’ of video game industry. In this period the arcade games ‘Football’ and ‘Space Invaders’ were released. All previously known sale records were broken by these two games with nearly equal wages. In this time interval great breakthroughs in the field of graphics were achieved,

of parents believe that the parental controls available on all new video game consoles are useful. Further, parents impose time usage limits on video games more than any other form of entertainment:

Video games encompass the lives of teenagers and young adults around the world”,” connecting them to new people to use teamwork to take down their enemy. Video games are great because it helps people with teamwork and communication skills. Some of the most popular video games are first person shooters. These games put you into a simulation of war where you see through the eyes of a soldier. This makes it so you feel like you are in the game of war which can be very exhilarating and fun. Two video games of this genre stand out in my mind, and they are the Battlefield Series and the Call of Duty Series. They are both the top sellers in their style of games and if you ask a random teenager, he will know exactly what you are talking about. The thing about these two though are the conflicting sides of the people who buy them. These games both have millions of fans that argue for their game of choice but some of them are wrong, and this is why.

Video game violence and its controversies have changed the way many people look at games. It is true that some video game violence cause shootings, but video game controversies are more of a myth than a fact because there is not enough evidence to back up the claims that people make. Many people agree and disagree with this topic. Gamers who play games disagree with the government to ban games with violence. Gamers disagree that video games cause violence. They believe that only people without mentality are the cause of violent shootings around the world. However, government officials and political advisors disagree with gamers. Because of mass shootings people blame video games for their violence. The first thing investigators do is look for the shooter’s house and do research on him or her. Investigators usually look for games to blame on this topic of controversy.

The history of video gaming goes back to the 1940’s when academics began designing simple games, simulations and artificial intelligence programs for computer science research. The first video game was invented in 1947 by Thomas T. Goldsmith Jr. and Esti Ray Mann in the United States (James n.d.). Mainstream popularity of this industry only occurred four decades ago, in the 1970’s, with gaming beginning to revolutionize in all forms. Many university graduates and businesses were becoming intrigued by this unexplored and high-potential beginning. These individuals of the past explored the undiscovered and in the 1980’s, had successfully created the golden age of video gaming. This age marked the creation of games such as: Pong (1972); Space Invaders (1978); Asteroids (1979); Pacman (1980); Donkey Kong (1981) and Super Mario Bros. (1985). The Japanese and American industries of this age of early video-game development, quickly rose to become the leading powers in the years to come (Wikipedia Community 2015a). The ludicrous modernisation which has occurred from the 1970’s & 1980’s to today, will be examined with particular focus towards technology, public audience and workplace structure. However, due to the comprehensive history of video gaming that has occurred in less than a lifetime (68 years), limitations will occur with brief and concise information required. Extended analysis will occur with in-text references to the impact of video gaming upon the passing generations.