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The Brisbane Good Food And Wine Show's Patron Demographics

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Introduction
In the mid-1960s, research has come a long way when the first developments in the identification and description of a tourism subject area (Tribe & Airey, 2007). In fact, the major function of food and wine event is to deliver new flavors and traditions during their vacations, and present an authentic lifestyle from the local to visitors in a pleasant context (Getz, 2000). Which is become necessary to conduct a study of the event. The objective of this quantitative research is to identify the Brisbane good food and wine show’s patron demographics, motivations for attendees to join this event, and analysis the correlation from attendees’ satisfaction and willing to attend the event in 2017. There are three recommendations will …show more content…

There is another major reason may explain why events have become an increasingly important of inner-urban competition attract by event attendee and visitors in the last few years is the cost of building a city landmark (Paddison, 1993). Because visitors are fascinated by cities’ landmark and people will be encouraged to visit the same place more than one time by hosting different events at the landmark area for visitors interests of exploring the new culture. They usually represent a less costly to distinguish places and normally generates a significant media interests (Paddison, 1993). The consequence is the cities are competing with each other for the honour of hosing large events to promote themselves to a greater market (Hall, 1992).
Since tourism is one of the largest multination economy activities (Friedman, 1994). To compete in a globe marketplace require hosts’ abilities of good responds to a culturally different tourism which is the main factor to determine positive tourism holiday experience and satisfaction (Plangmarn, Mujtaba & Pirani, 2012). Therefore, the operation of cultural events will be considered as a very efficient respond to motive visitors and event attendee experience from a culturally different environment consist of good local food and wine.
Research questions
1. What is the demographic profile of event attendees?
2. What are the key

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