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The California Racial Mascots Act

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United States sporting teams have a storied history of satirizing or playing off stereotypes when choosing team mascots. The use of the term Redskins, and other offensive Native American imagery, has been justified through its intention to honor tradition and Native Americans. The controversy surrounding the use of Native American mascots began in the 1960s with the Native American Civil Rights Movement (Dimisa). With the nationwide debate over whether the term is offensive or just satire, the state of California made a historic decision to become the first state to ban the use of the term Redskins as a mascot. Following the ban of using Redskins as a mascot, it is imperative that the nation take initiative to ban all use of Native …show more content…

Dahkota Kicking Bear Brown, a high school junior, was ecstatic when he found out about the passing of AB 30 as it “creates an opportunity for Native youth to obtain an education free from mockery.” (Adams) When passed, the California Racial Mascots Act affected four high schools in California; Chowchilla High School, Tulare Union High School, Calaveras High school and Gustine High School. These four high schools had until January 1st, 2017 to change their mascot name to comply with this law. Since enacting this law, all four of the communities experienced some level of backlash when changing their name. To many of these communities, using the name Redskins has a part of their history and an important part of their identity as a school. The first school to comply with the new law was Gustine High School. The history of Gustine’s Redskins mascot dated back to the 1930s. The original mascot, the Reds, changed when a newspaper reporter called the football players the Redskins “in reaction to the perceived communist threat pervasive at the time” (Calix). When faced with the demand to change their name, Gustine school officials decided to go back to their original roots and adopted the Reds as their mascot. The name references one of the school’s predominant colors. With the name change solidified, Gustine school officials have already ordered new uniforms vacant of Redskins and have begun estimating the costs to replace

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