The Future of Radio
During the increase in popularity of radio, Arthur Edwin Kennelly said (1926) "through radio I look forward to a United States of the World. Radio is standardizing the peoples of the Earth, English will become the universal language because it is predominantly the language of the ether. The most important aspect of radio is its sociological influence." Kennelly was foreseeing the potential power and impact that radio would soon come to have. By the late twenties, we would see radio become quite the sensation in the household, and this sensation would continue to prosper even through the Great Depression with aid of soap operas and popular programs such as the Lone Ranger. Radio would see a decrease in popularity
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Part of the blame for the gradual falling of the radio industry is attributed to homogenization. “While Costello and the punks and New Wavers did their best to push back against increasing homogenization, the promise of radio-long the most democratic of the traditional mass media-continued to be squandered. Big media corporations and their allies in Congress and on the Federal Communications Commission quietly rewrote the rules during the 1980s and '90s to clear away barriers to consolidation, thereby ushering in an era in which the news was dumbed down, dissent was stifled and the music all started to sound the same” (Radio Waves, 2005, p. 3). A reaction to predictable and bland radio programming is specialized stations that are genre or topic specific. Given the limited band of frequencies in FM for music stations, it would be tough to have specific radio stations for the hundreds of genres that music can be categorized into. One possibility is to have stations play a certain genre for a few hours a week. Some stations such as college radio stations will do this. Although this would allow for more specific content, the listener loyalty would not be as high. This would be because the targeting user would only tune into the station for those few hours that their desired music is on. Internet radio can solve this problem.
With a virtually unlimited number of Internet radio streams, radio stations
The radio was relatively new invention and quickly became popular. “In the 1930s, radio assumed the role of the family hearth, roughly 80 percent of households owning one by 1939, often prominently displayed in the living room” (The Buoyancy of Depression Entertainment). The radios helped families stay united together by creating a place for loved one to gather around and spend quality time with one another, all while educating and entertaining them. President Roosevelt would hold ‘fireside chats’ in which he would explain his plans that would strengthen the economy and help people get out of the economic depression. Current events were able to spread more quickly. People tuned in to listen to the Hindenburg airship blow up, what was supposed to be an exciting news report quickly turned into a disaster. Reporter Herb Morrison lost his composure while on the air and describes the devastating sight happening in front of him by exclaiming “oh the humanity” (Hindenburg Disaster, 1937). The radio would play comedies such as The Jack Benny Show which was a relatable radio series about one man’s struggle to survive the Depression. People would anxiously wait all week to tune in and listen to the radio adaptation of H.G Wells 1989 novel, The War of the Worlds, a radio show in which aliens invade earth, several people thought it was real and it caused panic
The first commercial radio broadcast was the results of the Harding-Cox election race on November 2, 1920, Was transmitted by the KDKA radio station. The fact that sound waves could travel through the atmosphere to a location hundreds of miles away must have seemed magical to the people in the 1920s and before. This was a historic event, even though very few people have heard the broadcast at first since not a lot of radios were owned at the time. The radio soon caught the public’s attention and demand skyrocketed for radio receivers. Between 1923 and 1930, sixty percent of American families purchased radios. It then became American tradition where families gathered around a glowing box for night-time entertainment, forever changing our own
Power 106Fm is broadcasting one of the largest Hip-hop and R&B radio stations in the Los Angles Community. During the weekdays from three pm to seven pm anyone may tune in to listen to the stations personal DJ, DJ Felli Fel. As everyone may know a DJ can turn listeners away or make everyone enjoy themselves and come back for more. Well in this situation this DJ was very enjoyable and would definitely have listeners coming back for more. As well as this station has an equal balance between commercials and music and overall has pure quality. It plays plenty of the newest and greatest hits and also voyages back to the past to keep everyone entertained.
In the 1920's, many Americans, who had previously lived quiet lives, suddenly found themselves bombarded by the presence of others. The radio kept a lively, running narrative of the entire country, encouraging its listeners to picture themselves in the midst of current events. This caused the imagination of the public to migrate towards the bigger and better things they had heard mentioned on the radio. With the newly founded connection provided by the radio, Americans re-envisioned their potential, thus distorting the American Dream
Nowadays, the average teenager listens to about two and a half hours of music per day. Chances are they are listening to a song referencing drugs, alcohol, sex, misogyny, racism and so much more. Little did you know, one-third of popular songs contain explicit references in their lyrics. But, the question is, do the controversial lyrics in today's music, referencing distasteful actions and more, affect the adolescents listening to it? Music plays a large part in many children's lives and personal development. Although, music nowadays, specifically rap and hip hop, are setting an atrocious example for current generations and generations to come. The music industry should censor the use of foul language and reference towards immoral acts,
The radio industry hasn't changed much since it's inception and the involvement with technology. The radio has expanded itself into a variety of different channels where the radio can customizable to any listener. Also using technological tools you are able to access the radio wherever you are. Online radio stations such as Pandora Spotify, and SiriusXM offer exclusive radio content without advertisements at retail price which is something that isn't given with public radio.
Although online video and music streaming services lured viewers and listeners astray, there has been a resurgence of radio and audio media. This occurrence can be credited to a variety of factors. First, radio and podcasts can be cheaper and easier productions than film or
free online radio stations over the last decade certainly supports the idea that anyone can enjoy music. In fact, there are literally dozens of online radio stations available to avid, knowledgeable listeners like you at no charge, yet does one stand out among the crowd? The
By this drastic change the radio became more serious with better guidelines and news reports made the population feel safer. It provided a great source of entertainment with much loved comedians such as Jack Benny and Fred Allen making their names on the wireless... Franklin Roosevelt’s ‘fireside chats’ helped the population feel closer to their president than ever....By the end of the decade radio had exacted quite an influence on the American media. Advertisers capitalised on radio’s popularity...For the radio, the 1930s was a golden age showed on PBS.org’s website (Future Radio In The 1930s). Having entertainment, fireside chats, and news reports on the radio sparked popularity and made the 30’s the Golden Age of radio. The 1930’s was the most important year for radio since it made everyone have a radio in there
During the Golden Age of Radio, listeners sat glued to their radios at the same time each week to catch their favorite shows. Shows like The Shadow, Little Orphan Annie, and The Mercury Theater captivated parents and children alike with their quality storytelling that always left the listener hanging, which ensured they’d tune in the following week. Over time, broadcast radio evolved into mostly music, then mostly talk, and now it’s mostly commercials, news, weather, and traffic. This is hardly compelling radio, and people choose not to tune into it every day.
and the U.K. With the help of journalists, radio relayed news of the war to the public. It was also a rallying source and was used by the government to gain public support. In the U.K. it became the primary source of information after the shutdown of television stations. The way in which radio was used also changed the world after World War II. While it had been a source of entertainment in the form of serial programs, it began to focus more on playing the music of the time. The "Top-40" in music became popular and the target audience went from families to pre-teens up to adults in their mid-thirties. Music and radio continued to rise in popularity until they became synonymous with one another. FM radio stations began to overtake the original AM stations, and new forms of music, such as rock and roll, began to
The demand for music and radio to be portable introduced the audio cassette player. Digital audio was developed in the late 1970s and along with it came 8 tracks, cassettes and the compact disk. The mid 1970s introduced Clear Channel as the first instance of streaming radio. Clear Channel played FM radio, AM radio and got paid for advertising to listeners. In the early years of the Internet USENET was the dominant file sharing platform for music and the first to introduce “Internet Talk Radio”. The first live radio streaming on the Internet was in 1995. The passage of the Telecommunications Act of 1996 eliminated all restrictions on radio station ownership whereas before a business couldn’t own more than 12 FM stations and 12 AM stations. Today’s most popular online radio service is Pandora Radio, which has a database of 800,000 songs, listened to by over 80,000,000 registered users. Author Matthew Lasar describes the age of Pandora. Pandora Radio was launched in 2005 and allowed users to stream and customize individual’s accounts. Pandora is an adjusting program that allows users to like, dislike or skip songs and then uses that information to select what music to play next. Pandora Radio allows listeners to choose what music they want to hear however there was debate on weather it constituted as “radio” because it lacked certain
The purpose of this article was to show the connection of individual operated radio stations in specific areas. Researchers hypothesize that radio broadcast will stay precious.
Ever offer a melody on Pandora a thumbs up, just to hear it ages later and think about how incomprehensibly awful/great your taste in music could've been in those days? Because of Pandora's new Thumbprint Radio element, now you can … regardless.
As Tom Hutchison states in his article, “Consumer tastes change over time. As a result, new products must constantly be introduced into the market place” (Hutchison, 2010). This is no truer than in the field of music/entertainment news. Society is a fast-paced, multitasking, eat as you work, place and the live steaming or listen to at your convenience podcast perfectly fits into this hectic balanced chaos. The days of retaining the newest news about an album or artist have switched from physical media to digital media. With the increase in personal “smart” devices digital media has shown, “consumption of music by consumers has increased” (Hutchison, 2010). With this increase has come a higher demand for new ways to listen to and find the next