The Innovator 's Dilemm Case Study

There are several emerging technologies that could help the company to gain a competitive advantage.

Disruptive technology is a new way of doing something that initially does not meet the needs of existing customers. This type of technology tends to open new markets and destroy old ones. While, a sustaining technology produces an improved product that customers are eager to buy. This technology provides better, faster and cheaper products on established markets.

is the Robert and Jane Cizik Professor of Business Administration at Harvard Business School and the architect of and the world’s foremost authority on disruptive innovation. “Businesses worldwide have been guided and in uenced by e Innovator’s Dilemma and e

In this essay I will describe and explain the causes and consequences of disruptive innovation. Firstly I will write about what dualism is, why it is important and how to achieve it. I will continue with describing difficulties, which may occur on a company’s path towards it, namely overshooting and inability to recognize the start of a new industry cycle. Further on, I will go deeper in the reasons, why incumbents fail to recognize the new entrants on the market, specifically “attack from below” and other discontinuous patterns of change. In the end I will describe some of the responses taken by established companies to disruptive technologies.

“The Innovator’s Dilemma” describes Christensen’s theory of disruptive innovation. But, his theory isn’t essentially briefed as one would assume. Her opinion is that case studies (like disk-drive industry) were chosen by the author to demonstrate his perception, as well as subjectively distinct success metrics.

Technology can be a rich source of competitive advantage for fast moving firms or a major threat for slow adapters

Disruptive technology brings about many opportunities for both innovation and productivity outputs, however it can also be a risk. It includes developments that create substantial change across the economy for most people and businesses, the impact of which causes significant costs to adjust to due to capital being made obsolete and workers becoming underutilised. Clayton Christensen is considered to be the world’s top expert on the concepts of disruption innovation and technology and according to him the ‘introduction of digital disruption offers a better alternative to the present approach for solving customer problems’. Digital disruption is redefining the norm, changing both markets and competitors around the world. Whilst it can be a positive change for

According to Hang, Chen and Yu, 2011 the disruptive innovation theory was used extensively to practicing managers. “It pointed out clearly that the threat to successful incumbents which may focus on the needed sustaining innovation and hence could fail to capture the new prospects presented by disruptive innovation”. The disruptive innovation may be

Technology - has radically changed the way companies do business, extend their influence in the global marketplace and improve the quality and efficiency of their day-to-day operations. It allows businesses to expand

The course reading introduces many things to consider when creating innovation. Clayton Christensen specifically identifies three lesson that are essential of disruptive change. The first lesson that Christensen explores is that of technological enablers. This disruption creates routine problems solutions. In the IT world, this is much like the definition of automation. It is a step by step process that says, “If this occurs then proceed here.” Eventually, you are able to narrow down the original cause rather than trying to treat just the symptom of the problem. As Christensen states, this can save an industry much needed time and effort. This, in turn, leads to monetary savings. I do agree with Christensen with the fact that technology can

There are six key attributes of disruptive innovation which managers must strive to follow. These are as follows:

There are three critical elements of disruption (these were first identified in the book, The Innovator’s Dilemma and are illustrated in the chart at right): ● A rate of improvement that customers can fully use or absorb. This is represented by the dotted line. ● A rate of improvement that goes beyond what customers can fully use or absorb. The pace of technological progress almost always outstrips the ability of customers in any given tier of the market to use it, in part because companies keep striving to make better products that they can sell for higher profit margins to their most demanding, high-end customers. This rate of improvement is shown by the two solid lines in the chart. ● A distinction between sustaining and disruptive innovation. A sustaining innovation targets those demanding, high-end customers with better performance than previously available, whether that performance is an incremental improvement or a breakFor Additional Information on how to know whether your idea has disruptive potential, go to: http://my.summary.com

The problem about this innovation is it can create conflict within the employees because this will be a major change to them. Change is difficult and when it comes to innovating in a business that has been working the same way for twenty years it can become difficult. It is important to consider the scope of the problem, is it too broad or is it nonrealistic. In this organization the stakeholders involved and that will be affected are the employees, and the suppliers. This innovation entails for the stakeholder to understand the importance of defining their roles, decision power, and commitment for the innovation plan (Deschamps, 2013).

In today’s dynamic market, technology plays a critical role in the success of a business (Hirschey,

There have been many technological advances over recent years which have impacted upon business. These advances have enabled organisations to expand into different areas, move business online and into the global market, sometimes without leaving their home country.