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The Post Industrial Age

Decent Essays

Uber has been in the news recently for trying to mass market, something people have been working at for a long time. driverless cars. These cars developed in their Advanced Technology Center in Pittsburgh, went to the streets in mid September for some selective testing. They hope to unveil completely driverless cars by 2021. Uber 's goal of this project, as best put by their engineering coordinator, Raffi Krikorian is, “To wean us off of having drivers in the car.” (Chafkin) Seeking efficiency, they don 't seem to take into account the many side effects of this development. They released this picture on their website for the unveiling. Pictures are worth a thousand words, they speak to both the heart and minds of individuals, in ways nothing else can. The genre of photography, is a recently developed one finding its origin in the post industrial age. This genre has become ubiquitous in our modern age, with these ease of access to photos and cameras. We see photos everywhere, from ads to newspapers to instagram, they are everywhere. Whether to express emotion, show a product, or a beautiful view, there is something special about the art of photography. Uber, in this photograph, beautifully synthesizes the aspects so that we are drawn to it. This image of the Uber self-driving car, expresses a very complex claim, that is the direction of technology and labor in our modern society. It seems to speak that the modern man and labor force is above peddling rides, we are going to

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