The Protection of Consumer Privacy in E-Business

Electronic business, or e-business or "electronic commerce"(55) has increased exponentially because so many businesses are on digital networks. Major business transactions are completed on the enterprise. Digital networking is transforming businesses relationships with the companies customer, their employees and relationships with suppliers and partners in business. E business technology is also improving the way business is done in the government. The government uses the Internet to enable and increase business

Electronic Commerce in short known as E-commerce. E-commerce is the business or commercial transaction which transforms information in internet. E-commerce which is buying or selling any products or services in Online using internet. It is Electronic mediator between the customer and the organization. The main aim of E-commerce is to provide secure transactions for the customer

One most important thing that customers look at before deciding on transacting with a business is the privacy and protection of customer information. Without assurance that the two are guaranteed, many will drift away as they need security and protection online. Fraudsters are also over online and much are worried about the safety and security of services online. The fact that many are using services to transact their businesses, calls for more vigilant and secure platform that will protect information related to customers against breach which can lead to identity theft. Businesses that are establishing should employ more efficient cyber security strategies to ensure that they curb the problem of data breach (Gold,

Electronic business (e-business) can be defined as the use of the internet to network and empower business processes, electronic commerce, organizational communication and collaboration within a company and with its customers, suppliers, and other stakeholders. E-businesses utilise the internet, intranets, extranets and other networks to support their commercial processes (Colin Combe, 2006).

Over the years the consumers of the internet have used this resource for many professional and personal needs. However, even though internet can seem like a good thing to us, it sometimes can be a bad thing and very threatening. Consumer security, and the protection of our data on websites and apps that we explore every day, is very important and should never be violated. Over the years there have been many services that in a way threaten this security and privacy and at the same time some services have helped us and most people are blind to this. The protection of our personal data on social media websites, to important data like medical information and social security is also affected in both ways. Consumer security and data privacy has affected we the consumers negatively through the lies from Facebook, ads containing malware from cyber criminals, non-malware, Google, and positively through LifeLock.

All employees and businesses need to be aware of the potential danger to information security and privacy. It needs to be top priority within a company’s daily operation. Employees need to be more concerned of the safe keeping of their information. With all the advancements in technology there are many ways to ensure security and confidentiality of all employee and company information. Data storage options, limiting personnel access and enforcing processes and procedures are just a few.

Data processing companies handle data from various types of businesses, but every business’s data should be treated with the same level of importance. Policies and procedures should be made clear to employees as well as the consequences for not adhering to them. One important security policy would be customer/client privacy. No employee should,

E-business stands for electronic business. The role of E-business is conducting the business via the electronic by synchronizing all the supply chain to make the process more efficient and get to fulfill more customer demand. It could reduce the cost of production, expands the business by giving support from business to business. While, E-commerce is the process of transferring money which is different from e-business, so e-commerce is being considered as a part of e-business.

E-commerce is transactions conducted via electronic means such as the internet, email and SMS. It is considered to be one of the most important aspects of the internet to appear. As a result, people are able to exchange goods and services immediately regardless of their geographic location and time. More and more businesses conduct transactions on line, with some trading purely on-line thus reducing overheads and administrative costs.

It seems that companies too often lose credit card information, social security numbers, addresses, and other personally identifiable information. In each case there are steps that can be taken to mitigate or prevent such damage from occurring. This paper attempts to provide a basic overview of security practices that electronic commerce companies should follow.

All businesses need to ensure that their customers have confidence that their sensitive information, the infrastructure they use and that their transactions are secure. There are many ways through which all these can be compromised some of them are worms, viruses, phishing, unauthorized access, Trojan horses and denial of service attacks ADDIN EN.CITE Miyazaki200084(Miyazaki & Fernandez, 2000)848417Miyazaki, Anthony D.Fernandez, AnaInternet Privacy and Security: An Examination of Online Retailer DisclosuresJournal of Public Policy & MarketingJournal of Public Policy & Marketing54-611912000American Marketing Association07439156http://www.jstor.org/stable/30000487( HYPERLINK l "_ENREF_2" o "Miyazaki, 2000 #84" Miyazaki & Fernandez, 2000). To ensure their business information is secure a company will need to have a strong firewall, latest antivirus software, use encryption and

E-business is the business application of data and communication technologies in support of all the activities of business. Commerce set up the exchange of product and services between businesses, teams and people might be seen joined of the essential activities of any business. Electronic commerce focus on the information and communication technologies and uses this to create relationships of the business with individual, groups and other e-businesses refers to

E-business can be defined as a network of business structures and processes which use the internet and software to connect and improve relationships with their customers

With the introduction of internet and e-commerce many companies have been performing their business transactions through e portals such as C2B (Consumer to Business), B2C (Business to Consumer) etc. Increasing technology changes has bought tremendous changes in online business transactions and /or processes (buying and selling) and currently this process has become common. Currently E-commerce portals are playing a vital role in online business and here most consumers have varying opinions or views on online transactions especially security, privacy and trust. Security and privacy are the two major aspects that drive online businesses which leads online consumers to develop

Electronic Commerce, usually addressed as E-commerce can be described as a type of business used for commercial transactions which involves transfer of information across the internet. It helps people in electronically exchanging goods and services with ease as there is no time or distance barrier.