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The Strategy Of Papa John 's

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The strategy of Papa John’s is to provide pizzas with better ingredients to make a better pizza than their competitors. They have always focused on quality when it comes to their sauce, toppings and the fresh made dough. At the end of 2015, Papa John’s announced that they had removed items with artificial ingredients and synthetic colors from their menu (Papa John’s International, 0001). By summer of 2016, they plan to also serve only chicken with no antibiotics.

Although several franchised Papa John’s have closed recently, they recently acquired Pizza corner stores in South India (Papa John’s International, Inc, 2015). In 2015, the company converted the Pizza Corner stores to Papa John’s branded restaurants. It is now the third …show more content…

To ensure that the ingredients are fresh, they have deliveries of the fresh ingredients twice a week (Parnell, 2014). Papa John’s operates more than 3500 pizzerias making it the third largest pizza chain in the United States behind Pizza Hut and Dominos. I prefer pizza from Papa John’s because I can taste that they use fresh spinach and tomatoes on the pizza. No matter what location I order a Papa John’s pizza, the quality of the pizza is always the same.

Pizza is one of the favorite dinner choices but over the past decade, pizza momentum has slowed. Although the pizza industry is far from extinction, the decade long decline paired with the other quick-service categories challenge the segment’s major players to adapt bold and risky decisions to keep up with the fast industry. Enhancing mobile apps and online ordering will help increase sales in the next decade. I anticipate Papa John’s having healthier options in the next decade with all of the health fanatics requesting healthy food to serve to their families.

John Murphy’s, founder of Papa John’s pizza, key to success since its inception is to provide pizzas with better ingredients to make a better pizza than their competitors. They have always focused on quality when it comes to their sauce, toppings and the fresh made dough. Cheap and processed ingredients are never used at Papa John’s. To ensure that the ingredients are fresh, they have deliveries of

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