A lot of the direct-to-consumer advertisement research uses antidepressant medication ads as their variable of choice since that is the medication most advertised on both television and in print. However, there are very few advertisements for non-medication based intervention even though it has been show to be just as effective in the treatment of depression. This is because the companies that provide these interventions do not have the budget that the pharmaceutical companies possess. If given the money to create an advertisement to highlight integrated care, psychoeducation, and the role of the social worker, a cognitive behavioral therapy group focused on depression would be the intervention and diagnoses the campaign would promote. If successful, then the campaign would be branched out to other diagnosis.
The advertisement to promote a cognitive behavioral therapy group at the local health clinic (Appendix A) would focus on the time limited nature of the treatment as well as the symptoms that could be addressed. The advertisement would be targeted toward individuals between the ages of 18 and 45 who have been diagnosed with or have symptoms of depression. The major symptoms of depression, sadness, emptiness, hopelessness, and troubles sleeping (APA, 2013), are displayed prominently to attract those who have never sought out mental health treatment before, but recognizes those symptoms in themselves. Having the diagnosis of depression would not be a requirement to join
A unique aspect of the cognitive behavioral approach in group therapy is the focus on specific target areas of change. The members are responsible for formulating specific statements of the personal goals they want to achieve. The group leader is responsible for helping the members break down their goals into specific, concrete, and measureable goals. An agenda is set at the beginning of each session in a collaborative fashion with the members and group leader in order to prioritize
Direct-to-consumer advertisements of prescription drugs have become common aspects in today's advertising mediums such as Television and magazines. Direct-to-consumer advertising has partially been brought by the development of the pharmaceutical marketplace. These developments have contributed to the presentation of more information to patients in attempts to make the health care system better. In the current pharmaceutical marketplace, advertising has become an important aspect for survival and growth in the health care outlets. For many health care outlets, television is regarded as the most efficient way for advertising in the pharmaceutical marketplace. While there are considerations on whether prescription drugs should be advertised to the general public, it's important to note that health care consumers should make their own choices.
Advertisements have one primary purpose that is to persuade. Prescription medications Ads tell the consumers to get treatment and also imply that they have the need for it to solve their problems. Since prescription Ads have been introduced, the pharmaceutical
This essay will review the literature on the effectiveness of cognitive behavioural therapy (CBT). Cognitive Behavioural Therapy was developed by Aaron Beck in the early 1960s and originally it was defined as cognitive therapy (CT). According to Beck (1967, 1976) cognitive therapy is a time restricted but structured approach, which is used effectively in treatment of many different mental illnesses. Despite the fact that the literature covers this therapy in a variety of contexts, this paper will mainly focus on applying CBT to depression. Depression can be described as a type of afflicted psychological well being, where the individual lacks confidence in their own worth (DH, 2004). Overall, this paper will review literature which is of
Cognitive behavior therapy has become quite popular in use due to the short duration of time that counselors see a positive affect in their patients. This type of therapy doesn’t require as much time; therefore it is more affordable than some of the other types of therapeutics options. “Cognitive behavioral therapy is affective with a wide variety of maladaptive behaviors. There are several forms of cognitive behavioral therapy such as: rational emotive therapy, cognitive therapy, and multimodal therapy” (Dobson and Dozois - Paraphrase).
My area of specialization will be on individuals and families that are suffering from depression, Posttraumatic Stress Disorder (PTSD), and are in risk of suicide. There is a strong link between depression, PTSD and suicide (PTSD: National Center for PTSD, n.d.). According to William (2012), 90% of individuals who commit suicide suffered from some type of mental illness. Many individuals who suffer from depression and have not been treated are at high risk of committing suicide (Caruso, n.d.). According to Caruso (n.d.), the number one cause of suicide is depression. According to Sher, Braquehais, and Casas (2012), “suicide can be viewed as a process that begins with suicidal ideation, followed by planning and then by a suicidal act, and suicidal ideation can be prompted by depression and PTSD” (p. 92). Moreover, “the coexistence of PTSD and depression increases the risk of suicidal ideation more than PTSD or depression alone. Therefore, I will be developing a depression mutual aid group using Psychoeducational and CBT models to educate and to help consumers supporting one another with issues related to depression, PTSD and suicide.
When looking for the best treatment options doctors primarily recommend cognitive behavioral therapy, antidepressants, and medical nutrition therapy. Similar to cognitive behavioral therapy, medical nutrition therapy attempts to help a bulimic understand outlying problems for their disease and how they can be fixed. However, medical nutrition therapy views how eating certain things can help to rejuvenate the body, while cognitive behavioral therapy attempts to rejuvenate the mind to help improve mental health. Compared to these therapies antidepressants are commonly used to elevate certain chemicals in the brain called neurotransmitters like serotonin and norepinephrine. While therapy sessions are used to talk and understand, how to treat bulimia
Advertising is all around, using our every emotion to toll with our minds. Antidepressant drug ads are ultimately convincing people that they need this drug to feel fine and happy. This allows for patients to demand these certain drugs from their doctors when in reality may not even be the solution for them causing dangerous side effects. I believe having the FDA regulate these types of ads more harshly can lessen the use of manipulation in their ads. Also requiring doctors to treat these types of conditions the best way possible before prescribing drugs can lessen the number of unnecessary drugs being prescribed. The main solution I believe Americans can do is simply to become informed. In today’s society, we must take matters into our own
Cognitive behavioral therapy (CBT) is among the most extensively tested psychotherapies for depression. Many studies have confirmed the efficacy of cognitive behavioral therapy (CBT) as a treatment for depression. This paper will provide background information about the intervention, address the target population, and describe program structure and key components. It will also provide examples of program implementation, challenges/barriers to implementing the practice, address how the practice supports recovery from a serious mental illness standpoint and provide a summary. Although there are several types of therapy available to treat depression and other mood disorders, CBT (cognitive behavioral therapy) has been one of the most widely
Cognitive behavioral therapy (CBT) is a short-term, problem-centered therapy that is used to address psychopathology within the individual (Beck, 1995). This model of therapy is used to address issues of depression, anxiety, eating disorders, relational problems, and drug abuse, and can be utilized when working with individuals, as well as within group and family modalities. The core aspects of this therapy include collaboration and participation by the client, a strong alliance between therapist and client, and an initial focus on current problems and functioning (Beck, 1995). The theory of CBT emphasizes the relationship between the individual’s thoughts feelings and behaviors, which is seen as being the underlying cause of
Major depressive disorder affects nearly 15 million of American adults in a given year. (Kessler, Chiu, Demler & Walters, 2005). With the impact it has on the society as well as the well-being of the individual, it must be in the interest of the healthcare to be able to provide patients with the most effective treatment method. Extensive research has been conducted on the efficacy of antidepressant medication and cognitive therapy, the two main treatment methods used for depression today. The discussion has, however, been characterized by conflicting claims, resulting in a debate over what should be used rather than us having definite conclusion of how patients are best helped.
I remember this commercial back in the 90's of "Your Brain on Drugs". I remember being in elementary and classmates talking about it on how your brain looks when you do drugs. I think this advertising campaign was effective because people were aware of what the illicit drug does to your brain while being on the substance use. It was also effective because I remember being part of the D.A.R.E program and they will tell us to look at the advertising about what does the brain look when you use drugs. While attending elementary many of the students were scared to consume drugs because of the advertising, so the campaign might have been a success in those days.
The ADF initiated Annual Mandatory Training briefs and CAMPUS Courses, such as Suicide Awareness and Alcohol, Tobacco and Other Drugs, are a good foundation for raising awareness and initiating the conversation about mental health. Unfortunately, these courses provide limited detail on narrow aspects of mental health
Cognitive-behavioral therapy maintains high levels of successful outcome with patients showing improvement consistently. Evaluation prior and post treatments have shown patients have improved with their thought patterns and feeling responses. Behavioral improvement is shown as a result of improved cognitive processes and action oriented goals can be observed (Stein, 2013). Part of cognitive-behavioral therapy typically involves psychotropic medicine. Research has shown that combining medication with therapeutic sessions shows the most improvement for long-term improvement (Stein, 2013). For example, nurses observed treatment with a 28 year old male patient over his treatment processes. When combining and following prescribed medication and regularly participating with nurses in cognitive-behavioral therapy, the young man began exhibiting more rational behavior. He reported that his sleep patterns became more regular, with his night 's rest being 6-8 hours regularly. He also showed improvement in areas of socialization, stating that he was able and enjoyed at least 2 hours of social interaction daily. In addition, his appetite became normal and he started eating regular meals. His desires of work related ambition returned and he was able to return to work for at least 40 hours per week (Stein, 2013).
Research studies have shown that Cognitive behavior therapy (CBT) is effective for treating depression and anxiety with patients with a mental health diagnosis with an intellectual disability. the American Psychiatric Association defines cognitive behavioral therapy as an evidenced based approach for treatment of depression and is recommended as the treatment of choice is proven to reduce anxiety and depression. The purpose for my paper is to research weather or not cognitive behavior therapy is effective for decreasing anxiety and depression in patients with a mental health diagnosis and an intellectual disability. This paper explores four litature review articles that report on results of using CTB in patients with mental health clients with an intellectual disability. Mental illness is characterized by dysregulation of mood, thought, and/or behavior, as recognized by the Diagnostic and Statistical Manual, 4th edition, of the American Psychiatric Association (DSM-IV). According to the Center for Disease Control (CDC) mood disorders are among the most pervasive of all mental disorders and include major depression, in which the individual commonly reports feeling, for a time period of two weeks or more, sad or blue, uninterested in things previously of interest, psychomotor retardation or agitation, and increased or decreased appetite since the depressive episode ensued.