Company G
3-Year Marketing Plan
Assessment Code: VZT1
Table of Contents
Introduction 3
Mission Statement 3
Product Description and Classification 3
Consumer Product Classification 3
Target Market 4
Competitive Situation Analysis 4
Analysis of Competition using Porter’s 5 Forces Model 4
SWOT Analysis 6
Strengths 6
Weaknesses 6
Opportunities 7
Threats 7
Market Objectives 7
Product Objective 7
Price Objective 7
Place Objective 7
Promotion Objective 8
Marketing Strategies 8
Product Strategies 8
Price Strategies 8
Place Strategies 8
Promotion Strategies 8
Tactics and Action Plan 9
Product Action Plan 9
Price Action Plan 9
Place Action Plan 9
Promotion Action Plan 9
Monitoring Procedures 10
Introduction In order that we continue our
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The threat to us is medium for a few reasons. We will patent our trimmer, which means that they will have to start with our product, and then develop modifications, to avoid patent infringement. Both companies’ current products use a different kind of technology. They are grinders and do not have any quick detection apparatus’. While Dremel Tools has been in the pet trimming market for some time, they only modified the grinder used for woodworking and other craft projects. This would be a departure from their core competency. This is the only venture by Oster Company. They a relatively new to the market, It isn’t likely that they will put more R and D dollars into a second pet product at this time.
Threat from Buyers
There is no threat to us from buyers. Pets must have their nails trimmed on a regular basis, or they can suffer pain and / or health issue. The owners of these pets are responsible to maintain their pets’ nails. With the addition of our safe, reliable, easy to use product added to the market, buyers have all of the options they could want. At our price point, they would not consider creating a similar product. It is an infrequent purchase for them. We will also establish a blog site to give our customers an opportunity to help us determine if they desire any additional features.
Threat from Suppliers
There is very little threat to us from our two suppliers. Vendor A is supplying us with the heat-sensing
Unit: 654 Manage disciplinary processes in health and social care or children and young people's settings.
active listening is about giving your full attention and watching not just what is being said but how its being said. This can be observed by watching their body language, gestures and other signals.
1.1 Explain the importance of a holistic approach to assessment and planning of care or support.
It needs to be a specific group of customers. Sometimes using stereotype images can help to describe a group, such as the “soccer mom.”
Nestled in Southern Indiana just west of Louisville, Kentucky and south of Indianapolis, Indiana is Dubois County, Indiana. Dubois County is comprised of the towns of Birdseye, Ferdinand, Holland, Huntingburg and Jasper. Of those towns, Jasper is the largest and is the county seat (Kelly School of Business, 2014). Over fifty-two percent of the population consists of adults ranging from 25-64 years of age (Kelly School of Business, 2014). The leading cause of mortality in this county is heart disease, cancer, suicide and injuries (Memorial Hospital and Health Care Center & Dubois County Health Department, 2011).
Looking at the outcomes, which are the result of the support plan, these include inputs, outputs and outcomes. In simplified terms, these items look like:
American Academy of Pediatrics and American Academy of Family Physicians article regarding acute otitis media is a filtered resource. It is an appropriate source for nursing practice because; it establishes clinical guidelines to diagnose and manage AOM. It also establishes guidelines when to treat the signs and symptoms of AOM, watchful waiting, or to treat with an antibiotic. This article is classified as an evidence based guideline because, it reviews multiple research literatures in a systemic manner and provides
Question 4- Identify sources and types of information and advice available in relation to employment responsibilities and rights. (1.1.4)
Introduction: In this assignment I will be giving information the following point talk about each sales staff must do or be like when working for these different scenarios. Also I have included the sales technique out of four of them: Cold-calling, Face to face, Telemarketing and drop in visits. Also I have included their own personal interpersonal skills of what it takes to be a sales staff to be working for those scenarios, I have also included examples and relevant pictures.
These are often for local newspaper ads. The downside to the supplier is that their competitor may also offer an advertising allowance and receive a more desirable location within the ad. This is something that would have to be clearly negotiated.
3. Some milk and eggs- With making sure that my individual has some milk and egg in her diet which will make sure that her bones and teeth are getting strong and her body is not getting weaker.
In Mark 2:1-12, the story of healing of a paralytic man is told. Jesus heals this man in front of so-called non-believers in His power. In fact, when He poses the question that “Why are you thinking these things? Which is easier: to say to this paralyzed man, ‘Your sins are forgiven,’ or to say, ‘Get up, take your mat and walk’? (Mark 2:1-12) There are symbolic reflections of this rhetorical question. On the one hand, Jesus justifies that it is preferable to forgive the sins to heal someone directly. He conveys the message that being the Son of Man, he has the authority and ministry to ‘forgive’ the sins of that paralytic man, however, instead of approaching the healing or the removal of physical ailment, he deals with the matter impressively because he has to give a message to the non-believers in God’s power. He clearly mentions that men have the power to forgive because this ability is God’s virtue. Man is the live reflection of God and thus, he can perform the act of forgiveness and become great in life. The important aspect of this story is to show before the people that Jesus has been born with an authority to heal, cure or forgive people and thus, he is passing the message of God to the entire humankind.
During my research of Linux vendors, I have narrowed my options to three distinct vendors. I have found Red Hat, Novell, and Ubuntu were three of the best companies worldwide. Each vendor has their advantages and disadvantages. I will address the positive and negative points of each vendor. The main differences between the three vendors that I will discuss are cost, training & support, performance & reliability, and lastly availability.
The justice system's major components are: police, courts, and corrections. Police are public officials whose purpose is to maintain order and enforce the criminal law. Police officers work in the community to prevent and control crime within their jurisdiction. This includes, but is not limited to: speeding, illegal use of drugs, violence, and disruptive behavior. The police cooperate with prosecutors in criminal investigations and help to provide evidence to obtain convictions in the courts. In the Lindbergh case the police gathered evidence and investigated the disappearance and murder of Charles Augustus Lindbergh, Jr. Charles Lindbergh Jr. was a twenty
Special Educational Needs Co-ordinator. These look into what support and resources children and young people with special educational needs need whilst at the school. They will meet with various outside school practitioners like speech and language therapists and physiotherapists. They also keep the parents informed of everything that is being done for their child and get any consent for any treatment/therapist/outing the child may need. They also set out Provision maps (formally known as IEPs - Individual Educations Plans) with help from the class teacher and if available one to one TA. The Provision plan sets out what intervention group/individual activity the child will be involved in for the coming term and what the outcome of doing this should be. The child will also be asked to sign