human relations

Motivation to succeed: If you don't have a burning desire to succeed, you probably won't.

Binh Tien Imex Corp., Pte., Ltd with the brand name Biti’s, is the biggest footwear manufacturer in Vietnam. Established in District 6, Ho Chi Minh City in 1982, Biti’s started with just 2 small production teams with about 20 workers. Until now, the company becomes a group of 2 members: Biti’s and Dona Biti’s. The firm has a capacity of more than 9000 people, 3 trade centers, 1 business center, 2 brands and around 400 shops and agents nationwide with exported product in almost 40 countries all over the world (Biti’s website).

As the brand name of Nike continue to soar, other companies in the industry; learning from the success Nike has experienced, start focusing more on brand development to keep up with the increasing levels of competition. These companies resort to brand maintenance, which has become the main target in this industry due to product differentiation made by Nike. Nike, being market-advantaged, produces an extensive range of products, through which it gains a balanced level of profits. This has influenced rival companies to initiate a new range of products in their businesses too. Previously these companies had high risks of failing in business, if their single products did not appeal to the market. Due to the impact of Nike’s business strategy, the other companies are also enlarging their product range,

Based on the video two very important things to have to be successful are drive and perseverance. Personally, my two motivations are purpose and compensation. For example, one of the main purposes of me going back to College is to major in the field that I am passionate about. Moreover, I will not only receive monetary compensation; being able to live comfortable in the location that I have always yearned for is my ultimate compensation. In order to be successful in completing my goal I focus on the prize and on days that I feel more tired than usual, I remind myself that if I do not continue with my purpose I will not have the desired outcome.

Dansko, founded in 1990 is a US-based comfort shoe company strongly attached to the Danish culture. The heritage of co-founder Peter Kjellerup and the affection for nature and sustainability is deeply rooted in the company’s way of doing business. From a comfortable barn shoe selling to friends and family, Dansko grew into a multinational company with production stretching from China to Italy and a global customer base. Over the years, the company has received numerous awards for its exceptional social responsibility and sustainable initiatives such as “Best for Workers” by non-profit organization B Lab, the prestigious LEED® Gold certification for it’s headquarter and distribution centre in Pennsylvania, or the American Podiatric Medical Association (AMPA) certification for companies promoting a healthy foot (Dansko LLC, 2015a). The following paper will in greater detail analyse how the Danish heritage influenced Dansko’s development, review advantages and disadvantages of the employee-ownership program and evaluate if production in China might be harmful to Dansko’s highly social responsible reputation.

The primary marketing objective is to develop a marketing plan and to identify new neighborhood for the expansion. Based on this goal, the company expects to gain more market share with an

Since its creation, Nike has proven itself as a popular brand and it has created niches by selling products such as footwear, apparels and various types of sports equipment. This paper will attempt to trace the product development of Nike shoes from its origins in conception and design to the manufacturing and production process located in contract factories in developing countries to advertising and marketing of Nike as a cultural commodity and finally, the retailing of the footwear around the world.

In conclusion, I want to write about Toms shoes as I have used their shoes and have my own experience. Besides, it is a precious work to care for poor children around the world and by writing and evaluation I want to help readers to consider Toms in their future shopping; therefore, I can feel that I have a role, even very small, in helping kids in

Sadly, with failure comes the idea of flaw. Because of flaw, people would rather stay in their comfort zone, conforming to whatever position society has thrust upon them. Because of this, the lack of motivation and drive eventually dwindles away because people are too afraid to, “get back up and try again”. The videos: Italy Talgam: Lead Like the Great Conductor, If you've never failed, you've never lived, Dan Pink: The puzzle of motivation, these videos provide powerful examples of how motivation works and how failure is a natural part of life that drives people to be great performers, innovators, and managers.

The Timberland Co. has five main goals that their company wishes to achieve. The first is becoming the authentic outdoor brand of choice. Timberland will try to accomplish this by coming up with new and innovative products that are constantly being demanded. Their next goal as a company is to be the business partner of choice by providing value to their customers. It is not enough that they get their product to their customers. It is of greater importance to Timberland that the quality of the shoe or boot being made is accepted and that the cost for their footwear is affordable. The third goal of Timberland is to be one of the top employers of choice internationally. Around 25 years ago was the first time Timberland went global, creating stores in Italy and around Europe. This international presence is one of the reasons that Timberland is the footwear giant it is today. International sales represent 40% of their total assets (1). The final two company goals are to be the reference for socially responsible business worldwide

The outcome of this paper is to explain how motivation is different for each person and why some factors (cultural and situational) may influence motivation and the effect.

The companies also have manufacturing contracts with manufacturers in countries that do not have as many requirements for conditions of work environment and others that increase costs. Also because of the process is labour concentrated, the manufacturing takes place where labour is cheap. Nike is trying to increase their international presence. On-line store is an important factor in the presence of Nike Corporation; the company believes it is vital to run on-line operation. (Peters 2005 3-6)Nike despite popular belief the very good thing about them is that the company is aware of their social responsibility, and donated million of cash and products to different charitable organizations. In addition to their contributions they have also developed а labour practices department, which pays close attention to а labour practice of third world countries in which it produces. Even though they are charitable organization they have not forgotten to be environmentally aware, with the introduction of а environmental concern showing consumers that they have a heart. Because of the Nike growth they are an advantageous position in the market. This can also be attributed to their market share leadership, wide product selection, and stronger name recognition. (Peters 2005 3-6)Brand loyaltyBrand faithfulness is the major success of any company and Nike has managed faithfulness with the customers now for а long. There are

We should look carefully how much the market needs to cover the customers demand. It is so important to make sure that our products will not be an additional product in shops that will end up in the store house. As today many companies competing in the shoes industry , our product must be unique by its design and quality in which attracts the customers and let it be a substitute to many other brands. The shoe designed by Sport

The scope of the case study is limited to the manufacturing unit of Puff Shoes in Delhi which contains 3 machines for the production of footwear of various sizes.

We live in a society where people’s lives are governed by markets and market values; by things and objects, commodities which have dominated our reality. A society where everything, even people themselves, have a value, a price, where everything can be bought and sold. It is fair to say that ‘’we have drifted from having a market economy into being a market society’’ (Sandel, 2012). All aspects of human interaction and action are inherently linked to market values and commodities, with social relations constantly changing to fit criteria set by market relations. Moral argument has ceased to exist within today’s framework of market reasoning and the dominance of commodities. The abolition of moral limits allows for market forces to extend