1. The Creative Publishing Company (CPC) is a coupon book publisher with markets in several southeastern states. CPC coupon books are sold directly to the public, sold through religious and other charitable organizations, or given away as promotional items. Operating experience during the past year suggests the following demand function for CPC's coupon books: Q = 5,000 - 4,000P + 0.02Pop +0.251 + 1.5A, where Q is quantity, P is price ($), Pop is population, I is disposable income per household ($), and A is advertising expenditures ($). a. Determine the demand faced by CPC in a typical market in which P = $10, Pop = 1,000,000persons, I = $60,000, and A = $10,000. %3D b. Calculate the level of demand if CPC increases annual advertising expenditures from $10,000 to $15,000.

Micro Economics For Today
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ISBN:9781337613064
Author:Tucker, Irvin B.
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Chapter14: Environmental Economics
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1. The Creative Publishing Company (CPC) is a coupon book publisher with markets in several
southeastern states. CPC coupon books are sold directly to the public, sold through religious and other
charitable organizations, or given away as promotional items. Operating experience during the past year
suggests the following demand function for CPC's coupon books:
Q = 5,000 - 4,000P + 0.02Pop + 0.251 + 1.5A,
where Q is quantity, P is price ($), Pop is population, I is disposable income per household ($), and A is
advertising expenditures ($).
a. Determine the demand faced by CPC in a typical market in which P = $10, Pop = 1,000,000persons, I
= $60,000, and A = $10,000.
b. Calculate the level of demand if CPC increases annual advertising expenditures from
$10,000 to $15,000.
Transcribed Image Text:Windów Help W Problem Set 5-edited-Saved to my Mac Mailings Review View Tell me E E • Ev AaBbCcDdEe AaBbCcDdEe AaBbCcDdEe Normal Body Text List Paragrap 三|三、 1. The Creative Publishing Company (CPC) is a coupon book publisher with markets in several southeastern states. CPC coupon books are sold directly to the public, sold through religious and other charitable organizations, or given away as promotional items. Operating experience during the past year suggests the following demand function for CPC's coupon books: Q = 5,000 - 4,000P + 0.02Pop + 0.251 + 1.5A, where Q is quantity, P is price ($), Pop is population, I is disposable income per household ($), and A is advertising expenditures ($). a. Determine the demand faced by CPC in a typical market in which P = $10, Pop = 1,000,000persons, I = $60,000, and A = $10,000. b. Calculate the level of demand if CPC increases annual advertising expenditures from $10,000 to $15,000.
c. Calculate the demand curves faced by CPC in parts a and b.
Transcribed Image Text:c. Calculate the demand curves faced by CPC in parts a and b.
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