3 Data Mining Language: R In the following association rule computer ⇒ antivirus_software [support = 20%, confidence = 70%] What does 20% support mean?     20% of customers who purchased a computer also purchased antivirus software     20% of customers who purchased antivirus software also purchased a computer     20% of customers bought both computer and antivirus software     20% of customers neither bought computer nor antivirus software

College Algebra (MindTap Course List)
12th Edition
ISBN:9781305652231
Author:R. David Gustafson, Jeff Hughes
Publisher:R. David Gustafson, Jeff Hughes
Chapter8: Sequences, Series, And Probability
Section8.7: Probability
Problem 58E: What is meant by the sample space of an experiment?
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Data Mining

Language: R

In the following association rule

computer ⇒ antivirus_software [support = 20%, confidence = 70%]

What does 20% support mean?

   

20% of customers who purchased a computer also purchased antivirus software

   

20% of customers who purchased antivirus software also purchased a computer

   

20% of customers bought both computer and antivirus software

   

20% of customers neither bought computer nor antivirus software

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