a. Profit is maximized at a price of $- b. The profit-maximizing level of output is c. At the optimal level of output, total revenue is $– and profit is $- d. If the manager mistakenly sets price at $10 and sells 20 units, will profit margin (i.e., P – ATC) be larger or smaller than when price is set at the optimal level in part c? (Note: Average total cost is $8.75 when 20 units are produced.) Using marginal anal- ysis, explain why this happens. total cost is $_

Exploring Economics
8th Edition
ISBN:9781544336329
Author:Robert L. Sexton
Publisher:Robert L. Sexton
Chapter13: Monopoly And Antitrust
Section: Chapter Questions
Problem 7P
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The following graph shows demand, MR, and cost curves for a monopoly in the
short run:
12
11
SMC
10
ATC
8
AVC
2
1
10 20 30 40 50 60 70 80 90 100 110 120
Output
MR
a. Profit is maximized at a price of $–
b. The profit-maximizing level of output is
c. At the optimal level of output, total revenue is $-
and profit is $-
total cost is $-
d. If the manager mistakenly sets price at $10 and sells 20 units, will profit margin (i.e.,
P - ATC) be larger or smaller than when price is set at the optimal level in part c?
(Note: Average total cost is $8.75 when 20 units are produced.) Using marginal anal-
ysis, explain why this happens.
Price, marginal revenue, and cost (dollars)
Transcribed Image Text:The following graph shows demand, MR, and cost curves for a monopoly in the short run: 12 11 SMC 10 ATC 8 AVC 2 1 10 20 30 40 50 60 70 80 90 100 110 120 Output MR a. Profit is maximized at a price of $– b. The profit-maximizing level of output is c. At the optimal level of output, total revenue is $- and profit is $- total cost is $- d. If the manager mistakenly sets price at $10 and sells 20 units, will profit margin (i.e., P - ATC) be larger or smaller than when price is set at the optimal level in part c? (Note: Average total cost is $8.75 when 20 units are produced.) Using marginal anal- ysis, explain why this happens. Price, marginal revenue, and cost (dollars)
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