CASE STUDY: RAJU’S MILLENNIUM SHOES After graduated from UMCced, Raju worked at large shopping mall in the Kasut You Shoe chain of stores before he becomes businessman. He accepted the job at Kasut You Shoe although it was not exactly the job he had wanted because he had gone through weeks of unsuccessful job hunting. After working at the store for a year, he became increasingly unhappy. The job offered security but he was given very little responsibility and there was no opportunity for advancement. Events changed for Raju when he inherited some money from his wealthy grandfather. He had always dreamed of owning his own business. He felt that working for someone else was too restrictive. Raju had a talent for creative ideas and had never had an opportunity to use his ideas while working for other people. He loves to design his own brand of shoes which can be used by both male and female and fit for both formal and casual occasions. He did enjoy the personal selling involved in selling shoes and saw a need in his home town for a unique shoe outlet. After consultation with his parents who had been self-employed in his hometown for 15 years, they had agreed to rent him a vacant space next to their existing shop which can be renovated into shoe production workshop and outlet. After selecting the company name "Millennium Shoes", Raju come to you for advice on starting his new business. Considering the facts given in the case study: Based on the case, advice Raju by explaining on any FOUR (4) ethical obligations he needs to consider in managing the new venture. Identify and explain with evidence from the case, any TWO (2) entrepreneurial traits that you think Raju has. Explain THREE (3) sources of creativity and innovation that Raju can use to help him in running his new ventures successfully.
CASE STUDY: RAJU’S MILLENNIUM SHOES
After graduated from UMCced, Raju worked at large shopping mall in the Kasut You Shoe chain of stores before he becomes businessman. He accepted the job at Kasut You Shoe although it was not exactly the job he had wanted because he had gone through weeks of unsuccessful job hunting. After working at the store for a year, he became increasingly unhappy. The job offered security but he was given very little responsibility and there was no opportunity for advancement.
Events changed for Raju when he inherited some money from his wealthy grandfather. He had always dreamed of owning his own business. He felt that working for someone else was too restrictive. Raju had a talent for creative ideas and had never had an opportunity to use his ideas while working for other people. He loves to design his own brand of shoes which can be used by both male and female and fit for both formal and casual occasions. He did enjoy the personal selling involved in selling shoes and saw a need in his home town for a unique shoe outlet.
After consultation with his parents who had been self-employed in his hometown for 15 years, they had agreed to rent him a vacant space next to their existing shop which can be renovated into shoe production workshop and outlet. After selecting the company name "Millennium Shoes", Raju come to you for advice on starting his new business.
Considering the facts given in the case study:
- Based on the case, advice Raju by explaining on any FOUR (4) ethical obligations he needs to consider in managing the new venture.
- Identify and explain with evidence from the case, any TWO (2) entrepreneurial traits that you think Raju has.
- Explain THREE (3) sources of creativity and innovation that Raju can use to help him in running his new ventures successfully.
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