Davidson Corp. produces a single product: fireproof safety deposit boxes for home use. The budgetgoing into the current year anticipated a selling price of $55 per unit. Because of competitive pressures, the company had to cut selling prices by 10% during the year. Budgeted variable costs per unitare $32, and budgeted total fixed costs are $156,000 for the year. Anticipated sales volume for theyear was 10,000 units. Actual sales volume was 5% less than budget. (1) What was the sales pricevariance for the year? (Round your answer to the nearest whole dollar.) (2) Label this variance F(favorable) or U (unfavorable), as appropriate

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter19: Pricing Concepts
Section: Chapter Questions
Problem 6DRQ
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Davidson Corp. produces a single product: fireproof safety deposit boxes for home use. The budget
going into the current year anticipated a selling price of $55 per unit. Because of competitive pressures, the company had to cut selling prices by 10% during the year. Budgeted variable costs per unit
are $32, and budgeted total fixed costs are $156,000 for the year. Anticipated sales volume for the
year was 10,000 units. Actual sales volume was 5% less than budget. (1) What was the sales price
variance for the year? (Round your answer to the nearest whole dollar.) (2) Label this variance F
(favorable) or U (unfavorable), as appropriate

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