Do you see the long-term strategy of Facebook as value-based? What is your perspective and rationale regarding ethical conduct and the strategy that this firm has employed to date? Nygaard, A., Biong, H., Silkoset, R., & Kidwell, R. E. (2017). Leading by example: values-based strategy to instill ethical conduct. Journal of Business Ethics, 145(1), 133–139. https://doi.org/10.1007/s10551-015-2885-9
Q: Trust is more important than ever between marketeers and their customers. How can the firm ensure tr...
A: Importance of Trust in Marketing Trust of customer is the most important pillar of any successful bu...
Q: Explain why optimal profits should occur whenmarginal cost equals marginal revenue.
A: A company's cost may occur in two forms: fixed cost or variable costs. Variable costs include the co...
Q: What is the reason for using the term F.O.B.?
A: Distribution is the activity of delivering the products to the end customers through a channel. This...
Q: Describe the promotional mix and the uniqueness of each component.
A: There are various activities going on in a company in parallel. These activities has a company to ca...
Q: A shop for big men's clothes carries pants in sizes 40 to 60. Would this be cons idered a broad or a...
A: Marketing mix shows the ammalgomation of product, place, price, and promotion. This has the role of ...
Q: Define the co-operative form of organization and describe three ways that co-operative principles d...
A: Organization is the structural framework of roles and obligations that employees must fulfill in ord...
Q: Recruiting recent college graduates who have come from other countries to attend college in the firm...
A: A) is correct answer. The United States. Recruiting recent college graduates who have come from othe...
Q: Wllat are the three basic functions performed by intermediaries?
A: Intermediaries are the person or individual or firm which assists the flow of goods and services fro...
Q: Describe the promotional objective for each stage of the product life cycle .
A: The duration between when a product is launched to the market and when it is taken from the shelves ...
Q: Which of the following is a preferred attribute of an entrepreneurial team?
A: Out of the following, the preferred attribute of an entrepreneurial team is-
Q: The elements of creativity
A: Being creative is little more than a desire to try to do things from a different perspective and to ...
Q: Describe eight key factors that may influence marketers’ pricing decisions.
A: Pricing is a significant component of a company's marketing mix. Pricing is an important element in ...
Q: Please create goals, training needed with estimated cost, and remarks or manager's note as a digital...
A: * Date - 13 of March 2022 . *Employee - Mr XYZ *Current job tittle - Associate digital marketer . *...
Q: Compare traditional media and social media in terms of time required to deliver the communication.
A: Physical and digital newspapers and magazines, television, radio, billboards, telephone, the Interne...
Q: How does the channel captain idea differ among corporate, administered, and contractual vertical mar...
A: Channel captain is a member of the distribution channel who takes the leadership role. The channel c...
Q: a model of the styles of conflict management. and discuss the (dis)advantages of your model and its...
A: Conflict occurs when there is differences in opinions or strategies. Even in conflict the intention ...
Q: Identify several characteristics of effective salesobjectives.
A: Marketing is a vast topic including various areas like sales, promotion, marketing plan, market rese...
Q: Read the following text, and write a brief heading for each section product
A: Disclaimer: Since you have posted a question with multiple sub-parts, so we will solve first three s...
Q: Please don't copy paste answer
A: * The Diagram mentioned above shows a tradition flow chart of catering a product or a service to its...
Q: Summarize the seven steps of the sales process.
A: Marketing helps the company to build customers by exchanging value with them. There are various area...
Q: Why do customers associate price with quality? Whenshould prestige pricing be used?
A: Price is the monetary value that customers have to pay in exchange for buying a product. There can b...
Q: How would you increase sales among current customer portfolio (aka chefs/restaurants)? Which group o...
A: When we venture further into the concept of marketing, we can figure out that one of the pillars of ...
Q: white night merger? Why is it preferred by a target corporation
A: The concept of white knight merger is discussed as follows-
Q: Define advertising appropriation
A: Advertising is the medium of product promotion that is the part of promotion mix of the Marketing. I...
Q: What are the benefits of cost-based pricing?
A: The executive management is often involved in setting pricing decisions and strategies of the busine...
Q: what is differentiation? What are some forms of differentiation in washing detergents? How does diff...
A: Differentiation - It is a marketing strategy in which companies introduce their product or services ...
Q: You should be able to identify at least three things that are good about the ad and three things tha...
A: An organization is a group of people who come together under one roof and work, for attaining certai...
Q: Summarize the seven basic steps in the personal selling process.
A: The personal selling process includes steps such as prospecting, pre-approach, approach, presentatio...
Q: Write TRUE if the statement is correct, FALSE if incorrect. 7. Our money fluctuates depending on t...
A: Ans. Economic status of a country indicates the strengths and weakness of the economy.
Q: highlight the main conflicts of interest between the key players in agricultural and food marketing ...
A: The key players in a series of activities that include food and agriculture are the farmer, (or othe...
Q: What is an influence effect?
A: Previously emphasizing purchasing decisions and product assortment, retailing is now taking a more s...
Q: What is Google's philosophy about advertising? How can less advertising be preferred to more adverti...
A: Advertising is a method of communicating with customers who use a product or service. Advertisements...
Q: describe why it is unique, why you think the components do not contradict themselves and how long th...
A: The dove brand is one of the most leading companies across the world and has been able to create an ...
Q: To arrive at the final price(s) for your offering(s):1 ln you considered you customers and compelil...
A: Price is very important tool for profitability with every it can also act as a strong competitive ad...
Q: What is standard markup pricing?
A: Pricing is the process by which a firm chooses the price at which its goods and services will be sol...
Q: business model work the best to commercialise a social start-up?
A: The business model which can work the best to commercialize a social start up is discussed as follo...
Q: How would you classify Walmart in terms of its position on the wheel of retailing versus that of an ...
A: Wheel of retailing depicts the life cycle of a retail organization. It starts from discount retail b...
Q: Write a business letter based on the context below:
A: For attracting customers a business indulges in many marketing activities like advertising, sales pr...
Q: . Why would it be a good product for US consumers? Is there anything that would prevent it from bein...
A: * Upon critically examining McDonald's menu for both Foreign and United state one product from Other...
Q: riter takes up & finishes the first draft of an article. Includes descriptions of any custom images ...
A:
Q: What factors caused American business to develop intoa mixed economic system rather than some other ...
A: In the commercial sector, a mixed economy or society is one that benefits from both capitalism and g...
Q: The choice of a supply chain involves what three steps?
A: The choice of supply chain involves the following three steps-
Q: Develop a CRM program for a local store that sells apparel and gifts with your college’s or universi...
A: Customer relationship management (CRM) is a program or software that allows a firm to keep track of ...
Q: What major factors should be taken into account whendesigning the size and shape of a sales territor...
A: Marketing is a vast topic including various areas like sales, promotions, branding, gamification, et...
Q: Which of the four approaches to setting a price does Carmex use for its products? Should one approac...
A: Carmex: Carmex is a lip balm brand that is produced by Carma Laboratories. Carmex is sold in jars, s...
Q: you are a manager of an advertising company. The company is running short of funds, so you decide to...
A: Companies earn revenue by generating demand for their products in the market. This is explained belo...
Q: Create a 4Ps, 7p’s and Value Preposition of traditional Filipino games in takbuhan, agawan base, sip...
A: With the increased usage of digital media and smartphones, people are losing touch with their roots,...
Q: How can brand managers use YouTube to converse with custome rs? What is a new form of mobile marketi...
A: Online marketing is the method where the business take their product promotion activities over onlin...
Q: Conversion of raw materials into finished goods and services
A: Goods: Goods might be anything from commodities, supplies, raw materials to already completed produc...
Q: Explain the 'good' and 'bad' marketing communication strategy of Mcdonald's.
A: Marketing communication strategy is a multidisciplinary activity requiring different skillsets and c...
Do you see the long-term strategy of Facebook as value-based? What is your perspective and rationale regarding ethical conduct and the strategy that this firm has employed to date?
Nygaard, A., Biong, H., Silkoset, R., & Kidwell, R. E. (2017). Leading by example: values-based strategy to instill ethical conduct. Journal of
Trending now
This is a popular solution!
Step by step
Solved in 3 steps
- How did Wells Fargo’s focus on short-term gains violate the duties they owed to consumers, regulators, and employees? Describe how the Wells Fargo scandal demonstrates that organizational leaders must not only establish goals but ensure that those goals are being acted upon appropriately. Why are ethical values useless unless they are continually reinforced within the company?In this discussion, you will select a company of your choosing and analyze its mission, vision, and values statements to gain insight into the organization's overarching purpose and goals with its stakeholders. First, select one company from the list below and examine its mission, vision, or value statements as published directly on the company's website. Starbucks Mission and Values Statements Toyota Mission and Vision Statements Facebook Mission and Core Values Statements Prudential Insurance Mission, Vision, and Core Values Statements Microsoft Mission Statement and Values In your initial post, address the following: Briefly summarize the company's mission, vision, or values statements. In your own words, what do you think is the overarching purpose behind these statements? What are some specific ways a company could communicate its mission, vision, or values to both internal and external stakeholders? Explain and give examples. How do you think the role of the mission and vision…Corporate social responsibility is a form of management that considers ethical issues in all aspects of the business. A company's strategic decisions have both social and economic consequences. A company's social responsibility is central to the strategy formulation process. In that regard, provide and discuss FOUR (4) critical approaches to hhow businesses can establish a position of ethical responsibility today.
- Social responsibility isa very important aspect of strategic Management , but some strategies believe that it is a legal matter for firms to be socially responsible, whereas others believe that organizations have no responsibility to the social needs of society .Outline your response to these views using examples .Prepare a statement for Mr Tsakos, the chief executive, to read at the EGM to address the following areas. (i) An explanation of the roles of the chief executive in managing the issues described in the case at Bobo Company; (ii) A defence of the company’s decisions on the Bobo Foo from a ‘pristine capitalist’ ethical perspective (using Gray, Owen & Adams’s framework).Krispy Kreme Doughnuts, Inc., 2015 www.krispykreme.com, KKd Copyright by Fred David Books LLC. www.strategyclub.com (Written by Forest R. David) Based on the given case above ; 1. Read and evaluate the mission statement of that organization accordingly. 2. Identify whether the mission statement is good or not good. State reason for your answer. A detailed analysis of the mission statement is given with correct components and the legend.
- Researcher believes that Ethics Contributes to Customer Satisfaction,Investors Loyalty and Impact on Organization Profits. Explain and prove this above stance by giving real time examples?What does the Volkswagen (VW) emissions scandal say about sustainability? How can we apply the Triple Bottom Line theory to this case? How would Milton Friedman (shareholder theory) perceive this case?(0) Read the following excerpt from the article by Michael Schlossberg, three dramatic board failures to learn from. Considering this excerpt, answer the questions that follow. Blockbuster The former worldwide leader in video rentals found themselves on the wrong side of public opinion thanks to a failure to innovate. Blockbuster was once known throughout the world as a leader in home movie and video game rentals. Before the digital age, their products were the Netflix of the day. The problem? They refused to innovate. Sensing changes in the market — including by a start-up known as Netflix — Blockbuster began to push for a more in-demand market, creating programmes that allowed people to get videos delivered directly to their homes. However, it wasn’t enough: The company failed to properly prepare for the rise of the digital age and never created a product like that of Netflix that streamed movies directly to people’s internet devices. Their most egregious failure? A lack…
- Case Analysis—Your Choice Your Goal: Identify which corporate-level strategies the company is currently utilizing, determine its effectiveness, and provide recommendations for an improved corporate-level strategy. Step 1: Choose a case that you have not yet analyzed from these options Baidu’s Business Model and Its Evolution Illinois Works: Retooling for Continued Growth and Profitability Pacific Drilling: The Preferred Offshore Driller Publix Supermarkets, Inc. Step 2: Analyze the case. Identify the frameworks, tools, and resources that will help you gain a thorough understanding of the current state of the company and the challenges they face. Step 3: Synthesize your findings and propose solutions in a report. Your report should include the following: The main points of the case: Briefly summarize the case you chose to analyze. A summary of your analysis with evidence: Include the results of any analysis you conducted, including external analysis, internal analysis, PEST and…Mini-Case: Taking CleanSoaps to the next level…… The bigger and stronger the competition is, the better an entrepreneur’s marketing strategy needs to be. That being the case, Sharon John and Jill Scott may need your help with a marketing strategy. Sharon and Jill have started a business which breaks into the $150 million laundry detergent market, competing directly with the likes of Procter & Gamble, P&G, an American multinational consumer goods company headquartered in downtown Cincinnati, Ohio, United Stated formed in 1837 by William Procter and James Gamble. It is a Global manufacturing, distribution and marketing company focusing on providing branded products with superior quality and value. They started their business by making and selling only soaps & candles but then the company provided over 300 brands reaching consumers in about 140 countries. Since 2000 their sales had grown more than 40% & profit had more than doubled. They have acquired many products brands…Mini-Case: Taking CleanSoaps to the next level…… The bigger and stronger the competition is, the better an entrepreneur’s marketing strategy needs to be. That being the case, Sharon John and Jill Scott may need your help with a marketing strategy. Sharon and Jill have started a business which breaks into the $150 million laundry detergent market, competing directly with the likes of Procter & Gamble, P&G, an American multinational consumer goods company headquartered in downtown Cincinnati, Ohio, United Stated formed in 1837 by William Procter and James Gamble. It is a Global manufacturing, distribution and marketing company focusing on providing branded products with superior quality and value. They started their business by making and selling only soaps & candles but then the company provided over 300 brands reaching consumers in about 140 countries. Since 2000 their sales had grown more than 40% & profit had more than doubled. They have acquired many products brands…