Q: Some firms do not delete products until they become financially threatening. What problems may…
A: Product deletion is a process in which, product which is failing or not performing well, gets…
Q: What is Yield Management Systems?
A: Greater understanding allows you to meet the needs of your target market better and, as a result,…
Q: What is revenue?
A: A business has to incur several expenses to earn revenue. The costs can be either direct or indirect…
Q: Define target market.
A: Marketing ensures that product information and product reaches to customers who wants to consume it.…
Q: What are the benefits of seasonal discounts?
A: The discount and allowance facility is critical in the selling and distributing products. In this…
Q: 2/ List and discuss the major bases for segmenting consumer and business markets. (Market…
A: Market segmentation is the division of splitting a marketplace among varied identical segments of…
Q: Demonstrate how the product life cycle, competition, distribution and promotion strategies, customer…
A: The price a seller charges needs to consider, and be consistent with, the objectives and costs of…
Q: How marketers collect primary data and secondary data?
A: Market research provides marketers with valuable data to help them make decisions. Although primary…
Q: What is Penetration Pricing?
A: Pricing is a Marketing concept. Marketing has a company to build customers and retain them for long.…
Q: What is meant by the term Morale?
A: People come together with a common objective to create company. Companies therefore is operated by…
Q: How does a consumer market differ from a business-to-business market?
A: Marketing is gives the undertaken for the purpose of ensuring that customers know about products'…
Q: 1/ In the marketing strategy. Define the major steps in designing a customer value-driven marketing…
A: Marketing Strategy is defined as the plan to help in the success of selling a product. This is…
Q: How does a product line differ from a product mix?
A: A collection of products is a wide range of products. Product lines and product mixes are used by…
Q: What is competition-based pricing?
A: Pricing is the most important tool with any company. It will have the company to increase the market…
Q: How does a customer’s decision-making time vary with the type of product?
A: Consumer behavior is said as thei personality and attitude of customers having different…
Q: Describe how market measurement is used.
A: Marketing performance measurement has to be a rational extension of the planning and budgeting.…
Q: The insurance industry in South Africa is stable and mature with large and small companies competing…
A: We are a purpose-driven financial services firm based in South Africa that operates in a number of…
Q: What are the five levels of needs in Maslow’s hierarchy? How are a person’s needs related to…
A: Maslow's Hierarchical needs concept was suggested by Abraham Maslow and is known to be one of the…
Q: How to Set a Price on a Product?
A: Product is the major elements based on which marketing mix elements are developed for generating…
Q: Explain the process of job redesign.
A: Skills are the knowledge or expertise in a specific field that will be required to execute a given…
Q: What does the purchaser of a product obtain besides the good, service, or idea itself?
A: A product is known for its distinctive features and functions which has the capability to satisfy…
Q: How did the results of the Hawthorne Studies influence researchers’ thinking about employee…
A: The human relations era, which began in the 1930s and focused primarily on how human behaviour and…
Q: elect one: True False
A: Creativity is something which is learnt from experience, right throughout the life a person learns…
Q: How might adoption of the marketing concept benefit a firm? How might it benefit the firm’s…
A: A marketing idea helps in identification of client desires and needs or product and services,…
Q: Explain functional modifications of the product.
A: The products are main item which brings sales revenue and profits for the business. It means the…
Q: Name the categories of wholesalers.
A: A wholesaler is one of the significant elements of the product supply chain. A wholesaler is a…
Q: Differentiate between random discounting and periodic discounting.
A: Marketing is vast area including various activities like promotion, advertising, digital marketing,…
Q: What is status quo pricing?
A: Pricing is best described as the step by step practice of determining the right price for the…
Q: identify whether you think exploratory, descriptive or causal research would be the most…
A: An initial study on a speculative or theoretical idea is known as exploratory research. This style…
Q: What is meant by comparison discounting?
A: Determining the present value of a future payment or stream of payments is known as discounting.…
Q: List and explain a variety of pricing objectives?
A: Pricing objectives refers to various type of goals that give suitable guidance to a firm, in order…
Q: What is prestige pricing?
A: Significance of pricing: 1.Every business's purpose in pricing is to set a price that is fair to…
Q: What is Price skimming?
A: Price strategy deals with all steps and course of action which is performed to allocate a desirable…
Q: How AirAsia encourging domestic tourism in Malaysia during Covid-19 pandemic?
A: AirAsia - It is a multinational airline headquartered in Kuala Lumpur (Malaysia). AirAsia is…
Q: What is a full-service wholesaler?
A: Wholesaling refers to any activities involved in selling goods or services to other businesses,…
Q: Question 4 You are selling two goods, 1 and 2, in a market consisting of three consumers with the…
A: The market has three customers, each having a different reservation price (shown in the table…
Q: Explain the STEPS IN SETTING THE RIGHT PRICE ON A PRODUCT?
A: Pricing means fixing a price for a product or service at which it will be sold in the market and…
Q: Define distribution channel.
A: Many manufacturers do not sell products or services directly to consumers; instead of relying on…
Q: What is the Cooperative Relationship Strategy of Tesla?
A: Success for any organization is unattainable only based on a good quality product. Yes, No matter,…
Q: What does FOB destination indicate?
A: A supply chain is a network of businesses and their suppliers to produce and sell to the final…
Q: what does the market supply curve look like in the run? In the long run?
A: There are several ways to distinguish the short run from the long run in economics. Still, the most…
Q: How Fine-tune the base price with pricing tactics.?
A: Pricing Strategies: When selling a product or service, a company can employ a range of pricing…
Q: Name the two general categories in which products can be grouped?
A: Product: A product is considered as a tangible good, but it can also be an intangible in terms of…
Q: Why production and marketing costs have become the most important determinant of profit?
A: A company will create value for shareholders in terms of profits and for customers in terms of…
Q: State the important issue in pricing.
A: Price is the monetary value paid for a product in a marketing exchange; it could also be things you…
Q: What are the benefits of Price analyzing?
A: Pricing analysis is the process of establishing if a product's or service's asking price is…
Q: Explain the process of market segmentation.
A: Market segmentation, at its heart, is the strategy of breaking your target market into accessible…
Q: What is meant by the process of Marketing research?
A: Thousands of start-ups are launched each year, and each one of them believes that their idea will…
Q: What are the ways that wholesalers help manufacturers?
A: Wholesalers assume a significant part in the advertising channel structure. On the other hand,…
Q: identify whether you think exploratory, descriptive or causal research would be the most…
A: Causal research Causal research, generally known as the research method, investigates whether two…
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