Explain how strategies are implemented based on service product features and tourism, hospitality, and event management characteristics.

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter13: Services Marketing
Section: Chapter Questions
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Explain how strategies are implemented based on service product features and tourism, hospitality, and event management characteristics.
 
 
 
 
 
 
 
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