For the data below, compute the MAD, MSE, and bias:   FORECAST SALES ACTUAL SALES 100 105 110 117 120 115 130 139 140 140

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter6: Target Markets: Segmentation And Evaluation
Section: Chapter Questions
Problem 17DRQ: Under what conditions might a firm use multiple forecasting methods?
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For the data below, compute the MAD, MSE, and bias:  

FORECAST SALES

ACTUAL SALES

100

105

110

117

120

115

130

139

140

140

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