Given Warby Parker’s original idea of selling online to minimize distribution costs and keep prices low, do you agree with its more recent decision to open dozens of stores? Explain your answer.

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter15: Retailing, Direct Marketing, And Wholesaling
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Given Warby Parker’s original idea of selling online to minimize distribution costs and keep prices low, do you agree with its more recent decision to open dozens of stores? Explain your answer.

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