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How the demand factors is impacting the consumer market. Illustrate and give 3 examples of each demand.
( Answer in Marketing prospectus)
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- Business markets have derived demand. Discuss what derived demand means and the implications of derived demand for business markets in terms of marketing mix (4 ps) strategies?Analyse why a demand-led marketing approach is considered more suitable compared to the other approach. Base your analysis on TWO (2) relevant factors."Marketers are skilled at stimulating demand for their products”, elaborate this statement by giving three examples?
- Does Marketing Create or Satisfy Needs? Marketing has often been defined in terms of satisfying customers' needs and wants. Critics, however, maintain that marketing goes beyond that and creates needs and wants that did not exist before. They feel marketers encourage consumers to spend more money than they should on goods and services they do not really need.If you were proactive, what are some ways by which you canincrease the market’s demand for your product?One major reason for undertaking marketing research is to identify market opportunities. Once the research is complete, the company must measure and forecast the size, growth, and profit potential of each market opportunity. With regards to the above information examine how demand can be estimated in a market.
- What are the main customer markets? Explain each of them by giving examples.Explain how a $45 Timex watch and a $10,000 Rolex watch delivervalue to respective target markets? Which factors account for thedramatic difference in watch prices?Briefly explain the effect of macro and micro environment on marketing strategy and marketing performance in private healthcare industry(Clinics, Private hospital (50-100 bed)) etc.) (Write the answer in 500 words)
- Discuss the reasons why customer experience is getting more attention in marketing today and how marketers can use information from studying customer experience to make better marketing decisions. Also, what are some ways in which marketers can best study customer experience?Discuss how marketing mix can be utilized to achieve overall marketing objectives? Please please answer thatWhat are the current needs of each target market? Describe the target market in terms of demographic, geographic, psychographic, and product-usage characteristics. What changes in the target market are nanticipated?