Imagine that you own a coffee shop in downtown Toronto. You think it's time to expand to a second location in a different part of the Greater Toronto Area. However, you need to make sure that the second location you have selected will be as popular with customers as your current location. You want to do a survey. You know you can't ask everyone, so you need to ask a sample. PART 1: What process should you follow to select your sample? PART 2: What is the best way to administer your survey to make sure you get enough responses to give you a good representative sample?

Imagine that you own a coffee shop in downtown Toronto. You think it's time to expand to a second location in a different part of the Greater Toronto Area. However, you need to make sure that the second location you have selected will be as popular with customers as your current location. You want to do a survey. You know you can't ask everyone, so you need to ask a sample. PART 1: What process should you follow to select your sample? PART 2: What is the best way to administer your survey to make sure you get enough responses to give you a good representative sample?

Practical Management Science

6th Edition

ISBN:9781337406659

Author:WINSTON, Wayne L.

Publisher:WINSTON, Wayne L.

Chapter2: Introduction To Spreadsheet Modeling

Section: Chapter Questions

Problem 21P

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please answer thoroughly as I am confused Imagine that you own a coffee shop in downtown Toronto. You think it's time to expand to a second location in a different part of the Greater Toronto Area. However, you need to make sure that the second location you have selected will be as popular with customers as your current location. You want to do a survey. You know you can't ask everyone, so you need to ask a sample. PART 1: What process should you follow to select your sample? choices are simple, systematic, stratified, and cluster sampling. PART 2: What is the best way to administer your survey to make sure you get enough responses to give you a good representative sample?
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