ip Utility

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter7: Consumer Buying Behavior
Section: Chapter Questions
Problem 2DYMP
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Using nail polish remover to erase permanent marker stains is an example of which type of marketing utility type?

 

Time Utility

 

Information Utility

 

Form Utility

 

Possession/Ownership Utility

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ISBN:
9780357033791
Author:
Pride, William M
Publisher:
South Western Educational Publishing