Jays Sporting Goods is a chain of sporting goods stores found in 1948 and with locations throughout the United States. One of their top selling products each Spring and Summer are fishing rod & reel combinations. The location in Selinsgrove, PA is trying to expand sales for fishing equipment into the winter months, and has started stocking products by the brand Thirteen Fishing, which include ice fishing equipment. The table below provides data from Q4 of 2023 for rod & reel combo inventory at the Selinsgrove location. The store did not receive any inventory replenishments during this quarter. a) What was the in-stock probability across all rod & reel products in the table above over the quarter? b) What was the in-stock probability of just the ice fishing products in the table above over the quarter? c) A consumer entering the store last quarter wants to buy a Thirteen Fishing branded rod and reel combo listed in the table above. Would this consumer be more likely to find an icefishing product or a non-ice fishing product in-stock?

Marketing
20th Edition
ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter19: Pricing Concepts
Section: Chapter Questions
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Jays Sporting Goods is a chain of sporting goods stores found in 1948 and with locations throughout the United States. One of their top selling products each Spring and Summer are fishing rod & reel combinations. The location in Selinsgrove, PA is trying to expand sales for fishing equipment into the winter months, and has started stocking products by the brand Thirteen Fishing, which include ice fishing equipment. The table below provides data from Q4 of 2023 for rod & reel combo inventory at the Selinsgrove location. The store did not receive any inventory replenishments during this quarter.

a) What was the in-stock probability across all rod & reel products in the table above over the quarter?

b) What was the in-stock probability of just the ice fishing products in the table above over the quarter?

c) A consumer entering the store last quarter wants to buy a Thirteen Fishing branded rod and reel combo listed in the table above. Would this consumer be more likely to find an icefishing product or a non-ice fishing product in-stock? 

SKU Name
("Thirteen Fishing" branded
products)
Fate FT Casting Combo Rod
Fate FT Spinning Combo
Rod
BlackBetty Ghost Stealth Ice
Fishing Combo
Tickle Stick 3 Ice Rod
Snitch Pro Spin Combo
Wicked Long Stem Ice Fishing
Combo
Noise Ice Spinning Rod
Free Fall Ghost/Fate V3 Ice
Combo
FreeFall Ghost Patriot Ice
Combo
Wicked Stealth Ice Spinning
Combo
Ice
Fishing
Product?
NO
NO
YES
YES
NO
YES
YES
YES
YES
YES
MSRP
$ 99.99
$ 99.99
$130.00
$ 60.00
$79.99
$ 59.99
$29.99
$130.00
$130.00
$ 89.99
Starting
Inventory
15
21
22
8
10
35
18
15
12
20
Ending
Inventory
0
10
20
0
0
33
3
13
11
8
Transcribed Image Text:SKU Name ("Thirteen Fishing" branded products) Fate FT Casting Combo Rod Fate FT Spinning Combo Rod BlackBetty Ghost Stealth Ice Fishing Combo Tickle Stick 3 Ice Rod Snitch Pro Spin Combo Wicked Long Stem Ice Fishing Combo Noise Ice Spinning Rod Free Fall Ghost/Fate V3 Ice Combo FreeFall Ghost Patriot Ice Combo Wicked Stealth Ice Spinning Combo Ice Fishing Product? NO NO YES YES NO YES YES YES YES YES MSRP $ 99.99 $ 99.99 $130.00 $ 60.00 $79.99 $ 59.99 $29.99 $130.00 $130.00 $ 89.99 Starting Inventory 15 21 22 8 10 35 18 15 12 20 Ending Inventory 0 10 20 0 0 33 3 13 11 8
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ISBN:
9780357033791
Author:
Pride, William M
Publisher:
South Western Educational Publishing