How was NyQuil able to leverage their sponsorship with the NFL? a. Name, Image, and Likeness of players on packages b. Donate 5% of all sales to NFL charities c. Product Placement d. Co-branding

Marketing
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ISBN:9780357033791
Author:Pride, William M
Publisher:Pride, William M
Chapter2: Planning, Implementing, And Evaluating Marketing Strategies
Section2.1: Inside Tesla’s Strategy For Growth
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How was NyQuil able to leverage their sponsorship with the NFL?

a. Name, Image, and Likeness of players on packages

b. Donate 5% of all sales to NFL charities

c. Product Placement

d. Co-branding

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