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Name: Lisa is a Marketing Manager working for a large professional outdoor o
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Description: Lisa is a Marketing Manager working for a large professional outdoor organizing company. She was interested to know the customer preferences and what the company wants from them. She wanted to ensure that the customer information would enable them to

MATLAB: An Introduction with Applications

6th Edition

ISBN:9781119256830

Author:Amos Gilat

Publisher:Amos Gilat

Chapter1: Starting With Matlab

Section: Chapter Questions

Problem 1P

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Lisa is a Marketing Manager working for a large professional outdoor organizing company. She was interested to know the customer preferences and what the company wants from them. She wanted to ensure that the customer information would enable them to best provide services to their customers. Three hundred nine customers were selected from each of the four geographic regions (South, Klang Valley, North and East Coast) of Peninsular Malaysia, and they were asked which type of outdoor activities they prefer. The results of the survey are given in Table 3.

Construct a contingency table and calculate value of ? .
State the hypotheses for the test.
Based on the evidence from these samples, can you conclude that the outdoor activities and geographic regions are related? Use ? = 0.01

Table 3: Results of outdoor activities preference survey
Outdoor activities
South
Klang
Valley
North
East
Сoast
Nature and Wildlife
15
21
45
13
tours
Bike tours
26
31
34
5
Golf Courses
33
17
49
20

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