imagine you are opening a shoe manufacturing company in south africa and one in nigeria for memory foam shoes (sneakers, heels, slippers). critcally discuss Whether one country or both countries represents a good opportunity for your product and, do you recommend entering or not entering those markets?
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imagine you are opening a shoe manufacturing company in south africa and one in nigeria for memory foam shoes (sneakers, heels, slippers).
critcally discuss Whether one country or both countries represents a good opportunity for your product and, do you recommend entering or not entering those markets?
Every company should assess the market and its own strengths and weaknesses before entering any new markets. There is always a first mover advantage where the people have more positive brand perception for your company and your learning curve is quick.
A good market opportunity is where the demand of your product is very high and growing. The customer segment is also will be enough to purchase your product on a repeated basis.
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- What is a company based in Nova Scotia that you thik shoud begin selling its products in a country outside of North America? who are some current competitors in that country and their marketing efforts.You are required to develop a brief marketing plan for a new product that you will launch in your country. Thisnew product can be an extension or adaptation of a currently existing product in your country. . 3. Brief Overview of the Marketing Mix for the Product. This should be a concise description of howyou will address product features, distribution, promotion, and pricing for the product. 4. Conclusion: What value does this product offer to consumers that makes it unique or superior to othersimilar products on the market, and that is it likely to make it successful?You work for a cranberry company in Nova Scotia looking to enter the cranberry market in australia. Based on this scenario, How do you think the consumers will perceive your product relative to the competition? How is their product similar and different to yours? think about the product, packaging, and service.
- You are required to develop a brief marketing plan for a Shampoo product, that you will launch in your country. Thisnew product can be an extension or adaptation of a currently existing product in your country. 1. Brief Overview of the Marketing Mix for the Product. This should be a concise description of howyou will address product features, distribution, promotion, and pricing for the product.2. Conclusion: What value does this product offer to consumers that makes it unique or superior to othersimilar products on the market, and that is it likely to make it successful?Explain how market segmentation makes it possible for car manufacturers to sell everything from a $30,000 Kia to a $183,000 Porsche. They are both vehicles and offer the same benefit of transportation, so how can they offer such different price points?Every year in Australia, nearly 200,000 new homes are built, and for most consumers, it will be the biggest consumer decision they will make. Please assume that you are the Marketing Manager of a company that specialises in building new homes. What factors in the Macro Environment will have the biggest impact on your Marketing Mix (for example, product decisions such as the size of the home, the design, what features to include etc.)? Please be specific in your answer and provide examples where relevant
- You are the Marketing Director of a multinational company. As part of your job, you have been asked to introduce a new bike brand in the UAE market. Therefore, you have to start with an analysis of the impact of the macro environment. Choose ANY 3 macro environmental forces and explain how these forces could affect the success of the new bike brand.Categorize each of the following as strength, weakness, opportunity, or threat. Provide a brief explanation to support your answer. 1. Appreciation of the peso exchange 2. Wide distribution channels 3. High operating costs 4. Imposition of import quotas 5. Affordable product pricesYou are the Marketing Director of a multinational company. As part of your job, you have been asked to introduce a new bike brand in the UAE market. Therefore, you have to start with an analysis of the impact of the macro environment. Choose ANY 3 macro environmental forces and explain how these forces could affect the success of the new bike brand. answer should be 1 page long min.
- how are european markets affected by holiday shopping?Suppose you work for a firm that is getting ready to introduceits brand of headphones to the Chinese marketplace. With aclassmate, decide which strategies your firm could use mosteffectively for entering this market. Present your ideas eitherin writing or to the class.Nestle Water Multinational Company has just hired you to administer a relationship marketing program for the company. The company manufactures and distributes a purity-guaranteed, non-carbonated, bottled drinking water product to grocery and convenience stores in Punjab, Pakistan. The company desires to build strong economic and social ties to customers by promising and consistently delivering high-quality products, good service, and fair prices. To do this, Nestle wants you to build a marketing network for them. Write down your ideas on what a marketing network is, how it might relate to the concept of relationship marketing, and designate the components of what you perceive to be a marketing network for Nestle Water?