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Q: Why is geographic customer segment so important in marketing ?

A: Geographical distribution involves classifying your audience based on where they live or work. This ...

Q: Why would consumers try to avoid food waste ?

A: The  consumer are  the only people for whom the business activities are performed. It means they are...

Q: Wllat are the three basic functions performed by intermediaries?

A: Intermediaries are the person or individual or firm which assists the flow of goods and services fro...

Q: Question 1 a) Explain the concepts of a marketing mix and why companies must alter their marketing m...

A: a) Marketing mix: The marketing mix is a collection of factors that influence how a company provides...

Q: Why Keep Inventory?

A: Definition:  The inventory of the company is all the materials utilised which are raw for manufactur...

Q: Identify the Steps in the procedure diagrammatically "We asked first 600 and then 1000 customers to ...

A: The concept which is being talked about in the question relates to marketing research. Marketing res...

Q: Describe the legal constraints on pricing.

A: Pricing: Pricing is the technique of determining the value a producer will receive in the exchange o...

Q: outline a purchase that you have made recently explaining each step in the Consumer Decision Making ...

A: Consumer decision making process is the process in which customers go through in deciding that what ...

Q: example of  an intriging introduction for a strategic marketing report with emphasises to situationa...

A: Situational analysis is the process that is concerned with the evaluation of the internal and the ex...

Q: Please communicate the following information to the customer in both a casual voice, and a professio...

A: The communication with the customers regarding any services offered or after sales services, there i...

Q: Develop a CRM program for a local store that sells apparel and gifts with your college’s or universi...

A: Customer relationship management (CRM) is a program or software that allows a firm to keep track of ...

Q: 1. What are your initial impressions of Biff and Happy? 2. What conflicts do they face in their live...

A: Biff gives the impression of being a defeated figure at first glance. "In these days, he sports a we...

Q: Are price leaders a realistic approach to pricing?Explain your answer.

A: When a leading firm in a given industry wields enough influence in the sector to effectively determi...

Q: There are so many products on the market that producers are always coming up with new ways to improv...

A: The product and services these days which are launching are very creative and unique and and produce...

Q: How does a salesperson find and evaluate prospects?Do you consider any of these methods to be ethica...

A: Prospecting is the process of identifying a person who can be converted into a customer. The ultimat...

Q: Three of your friends is contemplating opening a businesses near your college campus.   They seeks ...

A: In the given scenario, we are blessed to assess and suggest appropriate strategies for three of our ...

Q: Discuss the following statement: “Corporations are notreally run by their owners.”

A: Ownership in business discuss the decison making right that could be a single person or group of peo...

Q: Identify issues related to developing pricing objectives.

A: Pricing is one of the key elements of the marketing mix concept. It is the practice of setting a mon...

Q: Define specialty advertising?

A: The use of promotional, "giveaway" merchandise to make the company's presence known to its target ma...

Q: When it comes to building versus buying (a product off the shelf), what are the benefits to buying? ...

A: Disclaimer: since you have asked question with multiple sub-parts we will solve the first three subp...

Q: Describe the five alternative marketing mix strategies used in global marketing.

A: A marketing mix is a bunch of exercises or strategies which the organization uses to advance its bra...

Q: Read the above text and the statements below. Choose the option that gives an example to support eac...

A: The alberto’s company is going into expansion and getting bigger.

Q: Define Trade Allowances?

A: Trade is when value is exchanged between two entities. One person provides goods and services while ...

Q: what is differentiation? What are some forms of differentiation in washing detergents? How does diff...

A: Differentiation - It is a marketing strategy in which companies introduce their product or services ...

Q: What are the most important hurdles that firms face while transitioning to a cloud computing platfor...

A: With the advancement in technology, organizations are now shifting from on premise computing to comp...

Q: a) Choose ONE of the three general strategies for selecting target markets: undifferentiated, concen...

A: Out of the three, undifferentiated, concentrated, or multisegment marketing, let's understand concen...

Q: explain the functions of branding.

A: Introduction Branding consists of various activities such as giving brand name to a product designin...

Q: What is differential pricing? In what ways can it beachieved?

A: Business marketing deals with process of identifying the target market that would help them in earni...

Q: Posing choices for the prospect in which either alternative represents a sale.“Would you prefer to o...

A: Marketing covers vast topic including many areas like pricing, packaging, marketing mix, marketing p...

Q: Is there any truth in the statement, "Geographical pricing schemes will always be unfair to some buy...

A: The price discrimination is a business strategy where sellers are involved in selling same goods dif...

Q: explain the functions of branding.

A: A brand is a name, term, plan, image, or whatever other element that distinguishes one dealer's grea...

Q: Why are support personnel needed in the sales force?

A: Sales are the most important aspect of any company's business in order for it to be successful. A co...

Q: What choice of brand elements would you suggest that can be very effective for the company’s product...

A: Marketing helps to create customers for the company and acts like a primary activity for it. It is a...

Q: How do Amazon.com's logistics and supply chain management activities help the company create value f...

A: The company have many operations going inside it to deliver value to consumers. Those can be manufac...

Q: One of your friends is contemplating opening coffee shop near your campus. She seeks your advice abo...

A: The strategies which can be shared in order to launch the business of coffee shop near campus is dis...

Q: Identify the steps of the personal selling process. Musta salesperson include all these steps when s...

A: Personal salesman the sales agent will go to the place of customer and will try to sell the product ...

Q: Prepare a IMC Plan based on the product or service selected in the Learning Team Integrated Marketin...

A: Disclaimer: Since you have asked multiple question, so we will solve the first question for you. If ...

Q: Choose ONE of the three general strategies for selecting target markets: undifferentiated, concentra...

A: The strategy which is chosen is undifferentiated marketing. The details of it are discussed as follo...

Q: Under what conditions would a digital camera manufacturer adopt a skimming price approach for a new ...

A: Pricing in the business is strategic task that is performed by the executives. The factors such as c...

Q: statement of how Twitter and Instagram help to gain publicity and enhance reputation of the organisa...

A: Twitter is unlike any other social media platform that focuses on short and crisp post generally cal...

Q: How does the 4P's of Marketing Mix complements the 4C's of Marketing?

A: Before we proceed to establish the relation between the 4Ps of the marketing mix and 4C's of marketi...

Q: What do you believe the role of the corporation is? Do you agree or disagree with Milton Friedman’s ...

A: A corporation is a sort of business that is possessed by its investors, who choose a governing body ...

Q: increase our emission by about 10 to 15 percent this year. 2. Would doing so without a simultaneous...

A: Consumer trust companies that they are telling the truth while making any purchase based on some inf...

Q: Based on the picture, please find the: Headlines  Direct headlines  Indirect headlines  Subheads  B...

A: The major purposes of marketing communication include the flow of information, maintaining the coord...

Q: . Identify and describe the elements of Wicked’s promotional mix. 2. Describe how the AIDA process ...

A:   Since the question contains multiple sub parts  we will solve the first three sub-part for you as ...

Q: Why should you research the educational needs of your prospective meeting attendees?

A: The research before any prospective meeting attendees is very important and specifically the educati...

Q: Rosewood hotel; a five (5) star hotel was established on the 6th of April, 2016 in Ghana. The hotel ...

A: Ans. Introduction    The extended marketing mix is the marketing mix which involves three more P’s i...

Q: Read the following text, and write a brief heading for each section product

A: Disclaimer: Since you have posted a question with multiple sub-parts, so we will solve first three s...

Q: Develop a chart to highlight the role of each of the four main elements of the retailing mix across ...

A: Ans. Introduction    Wheel of retailing can be said to a theory which shows the life cycle of the re...

Q: Under what conditions is cost-plus pricing mostappropriate?

A: The selling price of a product is decided by adding a particular fixed percentage (a "markup") to th...