Read and analyze the following case: Limpio Mucho, Inc. has just merged with HPS # 1 and has assumed a new strategic direction as a result. The company will no longer just sell cleaning products, but will also provide complete cleaning services for organizations in the healthcare industry. At the same time, the company will continue its expansion plans around the world. Puerto Rico represents a new market, to which it is intended to introduce new products and a complete cleaning service. Ms. Luna Izquierdo, president and CEO of Limpio Mucho, Inc., wants to determine the best way to quickly implement the new business strategy. As Human Resources manager, she has been tasked with selecting five new employees for a work team that will open operations in Puerto Rico. Six months after opening operations, Mrs. Izquierdo has asked you to develop and design the jobs they will need to fulfill the strategy of opening operations in Puerto Rico. Once you have the jobs, Mrs. Izquierdo needs you to proceed to recruit and select the candidates for the positions. She has asked you to consider important aspects such as the merger of both companies and how important it is for Limpio Mucho, Inc. to be successful in this new globalization strategy. Uses the following guiding questions: Explain the jobs that result from the job analysis and why they are necessary for the development of the Limpio Mucho, Inc. strategy.

MARKETING 2018
19th Edition
ISBN:9780357033753
Author:Pride
Publisher:Pride
Chapter8: Business Markets And Buying Behavior
Section8.2: General Electric Goes Social To Reach Business Buyers
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Read and analyze the following case:
Limpio Mucho, Inc. has just merged with HPS # 1 and has assumed a new strategic direction as a result. The company will no longer just sell cleaning products, but will also provide complete cleaning services for organizations in the healthcare industry. At the same time, the company will continue its expansion plans around the world. Puerto Rico represents a new market, to which it is intended to introduce new products and a complete cleaning service. Ms. Luna Izquierdo, president and CEO of Limpio Mucho, Inc., wants to determine the best way to quickly implement the new business strategy. As Human Resources manager, she has been tasked with selecting five new employees for a work team that will open operations in Puerto Rico.
Six months after opening operations, Mrs. Izquierdo has asked you to develop and design the jobs they will need to fulfill the strategy of opening operations in Puerto Rico. Once you have the jobs, Mrs. Izquierdo needs you to proceed to recruit and select the candidates for the positions. She has asked you to consider important aspects such as the merger of both companies and how important it is for Limpio Mucho, Inc. to be successful in this new globalization strategy.


Uses the following guiding questions:

Explain the jobs that result from the job analysis and why they are necessary for the development of the Limpio Mucho, Inc. strategy.

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