Scenario You have been hired as a consultant by a local advertising company. They are getting into partnership with a similar company that has branches in multiple international locations. Your client company is new to the concept of ‘Cross National Management’. Prepare a written presentation to their management team that establishes what cross-national management is; its scope; and why it is important for them to develop intercultural competence. Can you please attach scholarly sources and use in-text citation that were helpful while developing the answers?

Principles of Management
OER 2019th Edition
ISBN:9780998625768
Author:OpenStax
Publisher:OpenStax
Chapter6: International Management
Section: Chapter Questions
Problem 1CTQ: What are some of the sources of McDermotts excellence at managing cross-cultural differences? How...
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Scenario

You have been hired as a consultant by a local advertising company. They are getting into partnership with a similar company that has branches in multiple international locations.

Your client company is new to the concept of ‘Cross National Management’. Prepare a written presentation to their management team that establishes what cross-national management is; its scope; and why it is important for them to develop intercultural competence.

Can you please attach scholarly sources and use in-text citation that were helpful while developing the answers?

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