Sera Pharma, a pharmaceutical company, produces medicines in its home country. It recently started selling its products to foreign companies to expand its business and enter new markets. Which of the following international business strategies does Sera Pharma use in the given scenario? Group of answer choices A strategic alliance An acquisition strategy Exporting Licensing

Sera Pharma, a pharmaceutical company, produces medicines in its home country. It recently started selling its products to foreign companies to expand its business and enter new markets. Which of the following international business strategies does Sera Pharma use in the given scenario? Group of answer choices A strategic alliance An acquisition strategy Exporting Licensing

Principles of Management

OER 2019th Edition

ISBN:9780998625768

Author:OpenStax

Publisher:OpenStax

Chapter6: International Management

Section: Chapter Questions

Problem 8CRQ: What is a global strategy? When do companies prefer a global strategy?

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