Share of voice has its problems, but is most often used when launching new products.

Principles of Accounting Volume 2
19th Edition
ISBN:9781947172609
Author:OpenStax
Publisher:OpenStax
Chapter13: Sustainability Reporting
Section: Chapter Questions
Problem 2Q: What is the value of triple bottom line reporting to users? What is the cost to the company to...
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Share of voice has its problems, but is most often used when launching new products.
Transcribed Image Text:Share of voice has its problems, but is most often used when launching new products.
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