Suppose two brothers own identical skydiving companies but have decided to experiment with different pricing structures. The older brother’s company, Air Adventures, charges everyone the same price, while the younger brother’s company, Sky Warriors, sets its prices using a twotiered, price-discrimination model. Assuming that both companies face the same market demand curves, marginal costs, and costs of production, and wield significant market power for their service area, which of the following is most likely to occur? a. Air Adventures will generate a similar net revenue to Sky Warriors. b. Sky Warriors will generate a higher net revenue than Air Adventures. c. Sky Warriors will generate a lower net revenue than Air Adventures. d. Air Adventures will generate a higher net revenue than Sky Warriors. e. Sky Warriors will eventually switch to the Air Adventures model.

Managerial Economics: Applications, Strategies and Tactics (MindTap Course List)
14th Edition
ISBN:9781305506381
Author:James R. McGuigan, R. Charles Moyer, Frederick H.deB. Harris
Publisher:James R. McGuigan, R. Charles Moyer, Frederick H.deB. Harris
Chapter13: best-practice Tactics: Game Theory
Section: Chapter Questions
Problem 6E
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Suppose two brothers own identical skydiving companies but have decided to experiment with different pricing structures. The older brother’s company, Air Adventures, charges everyone the same price, while the younger brother’s company, Sky Warriors, sets its prices using a twotiered, price-discrimination model. Assuming that both companies face the same market demand curves, marginal costs, and costs of production, and wield significant market power for their service area, which of the following is most likely to occur? a. Air Adventures will generate a similar net revenue to Sky Warriors. b. Sky Warriors will generate a higher net revenue than Air Adventures. c. Sky Warriors will generate a lower net revenue than Air Adventures. d. Air Adventures will generate a higher net revenue than Sky Warriors. e. Sky Warriors will eventually switch to the Air Adventures model.

 

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