Take the offer, part II In Chapter 18, Exercise 16, youlearned that First USA, a major credit card company, isplanning a new offer for their current cardholders. FirstUSA will give double airline miles on purchases for thenext 6 months if the cardholder goes online and registersfor this offer. To test the effectiveness of this campaign,the company recently sent out offers to a random sampleof 50,000 cardholders. Of those, 1184 registered. A staff member suspects that the success rate for the full cam-paign will be comparable to the standard 2% rate that they are used to seeing in similar campaigns. What doyou predict?a) What are the hypotheses?b) Are the assumptions and conditions for inference met?c) Do you think the rate would change if they use thisfundraising campaign? Explain.

Holt Mcdougal Larson Pre-algebra: Student Edition 2012
1st Edition
ISBN:9780547587776
Author:HOLT MCDOUGAL
Publisher:HOLT MCDOUGAL
Chapter11: Data Analysis And Probability
Section: Chapter Questions
Problem 8CR
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Take the offer, part II In Chapter 18, Exercise 16, you
learned that First USA, a major credit card company, is
planning a new offer for their current cardholders. First
USA will give double airline miles on purchases for the
next 6 months if the cardholder goes online and registers
for this offer. To test the effectiveness of this campaign,
the company recently sent out offers to a random sample
of 50,000 cardholders. Of those, 1184 registered. A staff
member suspects that the success rate for the full cam-
paign will be comparable to the standard 2% rate that
they are used to seeing in similar campaigns. What do
you predict?
a) What are the hypotheses?
b) Are the assumptions and conditions for inference met?
c) Do you think the rate would change if they use this
fundraising campaign? Explain.
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