The brand manager for a brand of toothpaste must plan a campaign designed to increase brand recognition. He wants to first determine the percentage of adults who have heard of the brand. How many adults must he survey in order to be 90​% confident that his estimate is within five percentage points of the true population​ percentage? Complete parts​ (a) through​ (c) below. a)Assume that nothing is known about the percentage of adults who have heard of the brand.(Round up to the nearest​ integer.) b)Assume that a recent survey suggests that about 88​% of adults have heard of the brand. c)Given that the required sample size is relatively​ small, could he simply survey the adults at the nearest​ college?

College Algebra
1st Edition
ISBN:9781938168383
Author:Jay Abramson
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Chapter9: Sequences, Probability And Counting Theory
Section9.7: Probability
Problem 55SE: Use the following scenario for the exercises that follow: In the game of Keno, a player starts by...
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The brand manager for a brand of toothpaste must plan a campaign designed to increase brand recognition. He wants to first determine the percentage of adults who have heard of the brand. How many adults must he survey in order to be 90​% confident that his estimate is within five percentage points of the true population​ percentage? Complete parts​ (a) through​ (c) below.

a)Assume that nothing is known about the percentage of adults who have heard of the brand.(Round up to the nearest​ integer.)

b)Assume that a recent survey suggests that about 88​% of adults have heard of the brand.

c)Given that the required sample size is relatively​ small, could he simply survey the adults at the nearest​ college?

 

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