The elasticity of demand for the London Underground is estimated to be around -0.3 in the short term (one to two years). In 2018 there were around 1,400 million passenger journeys on the London Underground. Revenue from the London Underground in 2018 was £2,669 million. For 2019, Transport for London would like to increase the average fare by 4%. Explain and answer the following questions: a)In 2018, what is the average fare for the London Underground? b)How large (in £) is the 4% increase of the average fare? c)How many journeys will there be after the fare increase? d)How much extra revenue is raised if the average fare is increased by 4%?
The elasticity of demand for the London Underground is estimated to be around -0.3 in the short term (one to two years). In 2018 there were around 1,400 million passenger journeys on the London Underground. Revenue from the London Underground in 2018 was £2,669 million. For 2019, Transport for London would like to increase the average fare by 4%. Explain and answer the following questions: a)In 2018, what is the average fare for the London Underground? b)How large (in £) is the 4% increase of the average fare? c)How many journeys will there be after the fare increase? d)How much extra revenue is raised if the average fare is increased by 4%?
Managerial Economics: A Problem Solving Approach
5th Edition
ISBN:9781337106665
Author:Luke M. Froeb, Brian T. McCann, Michael R. Ward, Mike Shor
Publisher:Luke M. Froeb, Brian T. McCann, Michael R. Ward, Mike Shor
Chapter6: Simple Pricing
Section: Chapter Questions
Problem 10MC
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- The elasticity of demand for the London Underground is estimated to be around -0.3 in the short term (one to two years). In 2018 there were around 1,400 million passenger journeys on the London Underground. Revenue from the London Underground in 2018 was £2,669 million. For 2019, Transport for London would like to increase the average fare by 4%. Explain and answer the following questions:
a)In 2018, what is the average fare for the London Underground?
b)How large (in £) is the 4% increase of the average fare?
c)How many journeys will there be after the fare increase?
d)How much extra revenue is raised if the average fare is increased by 4%?
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