The media has the power to shape public opinion and influence law makers because: a. The media is a moderator of stories, selecting which stories to tell and which to ignore b. The media is a teller of stories, shaping how events are perceived based on the way that news coverage is framed c. The media is an influencer of firm behavior, spurring companies to change their strategies when negative stories are told about them d. Both A. and C. are true e. All of the above are true
The media has the power to shape public opinion and influence law makers because: a. The media is a moderator of stories, selecting which stories to tell and which to ignore b. The media is a teller of stories, shaping how events are perceived based on the way that news coverage is framed c. The media is an influencer of firm behavior, spurring companies to change their strategies when negative stories are told about them d. Both A. and C. are true e. All of the above are true
Chapter1: Taking Risks And Making Profits Within The Dynamic Business Environment
Section: Chapter Questions
Problem 1CE
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Question
The media has the power to shape public opinion and influence law makers because:
a. |
The media is a moderator of stories, selecting which stories to tell and which to ignore |
|
b. |
The media is a teller of stories, shaping how events are perceived based on the way that news coverage is framed |
|
c. |
The media is an influencer of firm behavior, spurring companies to change their strategies when negative stories are told about them |
|
d. |
Both A. and C. are true |
|
e. |
All of the above are true |
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