Below are some popular products/services that failed when they were introduced to the market. Research on any one of them and present a report. Alternatively, students may identify other popular failed products either locally or internationally to present their report. The report should capture the following aspects.The nature of the product/service (An overview of its concept, objectives)Why the product/service failed in the MarketThe impact of the failure on the Organisation (Immediate and/or future)What alternative actions/strategy could have prevented its failure. This could be in terms of alternative design, marketing strategy, launch window etc. depending on the factors identified in part 2.Blackberry PlaybookHP touchpadMicrosoft kin smart phoneMicrosoft windows ME versionMySpaceNew Coke (1985) Colgate “Kitchen Entrees” Pepsi AM (1980) 68%-8783182810400695%

1.The nature of the product/service (An overview of its concept, objectives) Pepsi A.M. was a…

Answered: The nature of the product/service (An…

Practical Management Science

6th Edition

ISBN:9781337406659

Author:WINSTON, Wayne L.

Publisher:WINSTON, Wayne L.

Chapter2: Introduction To Spreadsheet Modeling

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Problem 20P: Julie James is opening a lemonade stand. She believes the fixed cost per week of running the stand...

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Below are some popular products/services that failed when they were introduced to the market. Research on any one of them and present a report. Alternatively, students may identify other popular failed products either locally or internationally to present their report. The report should capture the following aspects.

The nature of the product/service (An overview of its concept, objectives)
Why the product/service failed in the Market
The impact of the failure on the Organisation (Immediate and/or future)
What alternative actions/strategy could have prevented its failure. This could be in terms of alternative design, marketing strategy, launch window etc. depending on the factors identified in part 2.

Blackberry Playbook

HP touchpad

Microsoft kin smart phone

Microsoft windows ME version

MySpace

New Coke (1985)

Colgate “Kitchen Entrees”

Pepsi AM (1980)

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