Thranduil company's market research department is working on the pricing of a product. The field research shows that average demand is expected to be 8000 units at price 50 TL. From this point, each 1 TL change in price will negatively affect demand with a magnitude of 100 units. Fixed and variable costs are confronted for producing the product. According to the information obtained from the financial department, 200,000 TL is the estimate of fixed costsand 20 TL is the estimate of variable costs per unit produced. Assume that all units produced are sold. Which revenue equation (R(p)) is given correctly? O R(p) = (8000 + 5000)p – 100p? O R(p) (8000 - 100p) * p |3D

Managerial Economics: Applications, Strategies and Tactics (MindTap Course List)
14th Edition
ISBN:9781305506381
Author:James R. McGuigan, R. Charles Moyer, Frederick H.deB. Harris
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Chapter8: Cost Analysis
Section: Chapter Questions
Problem 9E
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Thranduil company's market research department is working on the pricing of a product. The field research
shows that average demand is expected to be 8000 units at price 50 TL. From this point, each 1 TL change in
price will negatively affect demand with a magnitude of 100 units. Fixed and variable costs are confronted for
producing the product. According to the information obtained from the financial department, 200,000 TL is the
estimate of fixed costsand 20 TL is the estimate of variable costs per unit produced. Assume that all units
produced are sold.
Which revenue equation (R(p)) is given correctly?
O R(p) = (8000 + 5000)p – 100p?
O R(p)
(8000
100p) * p
O R(p)
(50 - p) * 8000
20p
OR(p)
100p? – 20p – 200.000
O R(p)
8000p * 50 -
100 20 p
likle: >809A)
Transcribed Image Text:Thranduil company's market research department is working on the pricing of a product. The field research shows that average demand is expected to be 8000 units at price 50 TL. From this point, each 1 TL change in price will negatively affect demand with a magnitude of 100 units. Fixed and variable costs are confronted for producing the product. According to the information obtained from the financial department, 200,000 TL is the estimate of fixed costsand 20 TL is the estimate of variable costs per unit produced. Assume that all units produced are sold. Which revenue equation (R(p)) is given correctly? O R(p) = (8000 + 5000)p – 100p? O R(p) (8000 100p) * p O R(p) (50 - p) * 8000 20p OR(p) 100p? – 20p – 200.000 O R(p) 8000p * 50 - 100 20 p likle: >809A)
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