Using the Steps to Problem Solving, create an overview of Qualco's situation. Then identify how  administration should use the information provided to introduce these key areas of Organizational Learning to their business model- *(Knowledge Creation, Knowledge Retention and Knowledge Transfer.)* STATE WHY this is important for Qualco.

Management, Loose-Leaf Version
13th Edition
ISBN:9781305969308
Author:Richard L. Daft
Publisher:Richard L. Daft
Chapter8: Strategy Formulation And Execution
Section: Chapter Questions
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Qualco a retail luxury Furniture Company has recorded its second year of loss in the 12 years it has been in business. Every business desires to sell its product and services to the market with the least expenditure/expenses being generated to do so. Without adequate marketing, a business cannot compete in the marketplace, businesses must know who they are competing against, it will help them to see how the competitors are executing their business and attracting their customers.  Qualco has not changed their marketing model in the 12 years since they began their operations. However, since they entered the market 2 other businesses have opened offering similar products. Qualco's administration Team has hired you an Organizational Learning Guru to guide them through the process of identifying how they should reverse their unprofitable trend. Their next alternative is to shut down their operations.

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Using the Steps to Problem Solving, create an overview of Qualco's situation. Then identify how  administration should use the information provided to introduce these key areas of Organizational Learning to their business model- *(Knowledge Creation, Knowledge Retention and Knowledge Transfer.)* STATE WHY this is important for Qualco.

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