What are the major categories ofdemographic segmentation?

Q: Discuss global issues in new-product development

A: New-product development refers to launching and nurturing of a new product. It further means to…

Q: What is learning as it relates to marketing? Explain the foursteps in the learning process and give…

A: Marketing is a process to build and retain customers for the company. It is the primary activity…

Q: into account the following: Do you think Big Data and Predictive Analytics would have been useful in…

A: Marketing is a vast field including various areas like pricing, demand analysis, market research,…

Q: Define the major elements of human communication: context, source–receiver, messages, channels,…

A: Communication is the exchange of data between people. It entails the exchange of thoughts, concepts,…

Q: Develop marketing mixes for services

A: Marketing mixes are important for a product or a service. Firms have to understand and develop…

Q: IVE (5) ways Internet of Things can be used in advertising

A: Advertising is a necessary facet of brand name advertising as a result of it's the power to impact…

Q: Producing a new product of Gardenia. what is the market mix (product). decribe it better. the 2…

A: Gardenia Bakeries is a Malaysia-based international food production corporation that was founded in…

Q: Describe phishing, vishing, and smishing

A: Now that utilizing a mobile phone and a computer is a normal part of life, it's critical to be aware…

Q: Log on to the Facebook, Tumblr, or Pinterest page of a companythat you like or follow. What are…

A: Social media provides great platform to the company to communicate and engage with the target…

Q: 1. Identify the customer service issue outlined in the case and explain the importance of customer…

A: Due to strict adherence to the guidelines of Bartleby, while answering the question, we are allowed…

Q: Explain how CRM can be used as a targeting tool

A: CRM is Customer Relationship Management that helps the firm to retain old customers is more…

Q: According to Milton Friedman, the social responsibility of business is to create shared value for…

A: The 50th anniversary of Milton Friedman's seminal essay states "The Social Responsibility of…

Q: In general, increased security seems to come at the expense of personal freedom. In your opinion, is…

A: *Introduction - No , It is not actually a reasonable trade off to have  security  at  price of…

Q: Identify the claims made by the brand about their products. 2. Determine whether these claims are…

A: In the given set of multiple questions, please note that the explanation is done on the context of…

Q: How are gender representations and stereotypes in advertisements "Pantene's Labels Against Women'…

A: Parent country of Pantene is Switzerland. It Specializes in hair care products, which is owned by…

Q: Identify the four steps in the market segmentationprocess.

A: Marketing segmentation is the part of market research that where potential customers are grouped in…

Q: what are some of the motivations and concerns about buying kyrgyz products - organic clothing?

A: Organic farming is becoming more popular in the Kyrgyz Republic, as evidenced by recent trends. In…

Q: It is not necessarily true that all new products benefit consumers or society. What are some new…

A: New products launched in the society can be useful or harmful. It depends upon the way how consumers…

Q: Recruiting and training the sales force

A: Sales force is a team of sales people who will try to make customers for the company. There are…

Q: What type of information system does central hospital use to manage the equipment needed in the…

A: * Option B ,  Surgical information system .

Q: 1. What do you think are the challenges and risks associated with developing new products and…

A: Since you have posted multiple questions, we will solve the first question for you as per our…

Q: Vermigweren, Karremans, Bernritter, Stroebe, and Wigboldus’s (2013) research on subliminal priming…

A: Subliminal messages are visual or auditory cues that a conscious mind is unable to detect. This type…

Q: List the five e-business categories

A: E-business- Any kind of commercial or business transaction that involves sharing data all over the…

Q: The nvironment, in the second column, indicate the specific factor or component under which the term…

A: Due to strict adherence to the guidelines of Bartleby, while answering the question, we are allowed…

Q: options? O By examining coverage O By reviewing commonality O By examining contribution O By…

A: 11.By examining coverage   The marketers evaluate that which option offers more reach to audience

Q: A dress is currently on sale for $53.49. If the markdown percent is 23%, what was the original price…

A: * Let the original price be X $  *  The markdown percent given is 23 %  * The dress is currently…

Q: reflection paper with a theme "How I Spend My Money?" or "Me as a Consumer" - You can have your own…

A: Being economically sound and wise is very important to sustain in any capitalistic world. There are…

Q: Discuss the role of public relations in the promotional mix

A: Promotional Mix is a marketing framework used by the marketers to create strong strategies around…

Q: d cohesive? Commonality Complementarity Conformability Coverage estion 24 2 pts e message strategy…

A: 23- Commanility

Q: Describe the components of service quality and the gap model of service quality

A: The five components of service quality are tangibility, reliability, responsiveness, assurance, and…

Q: own definition of communication

A: Communication can generally be defined as information is conveyed or exchanged through speech,…

Q: What is a marketing channel? What is the difference between a direct and an indirect channel? Why…

A: marketing channelA marketing channel could be a group of individuals, organizations, and activities…

Q: What is the function of the Federal Trade Commission? TheFood and Drug Administration?

A: Federal Trade Commission's main objective is to safeguard the customers from any kind of unfair…

Q: What is international direct investment?

A: Every nation requires various resources which it lacks. for this reason it will import those from…

Q: Marketing uses of social networking. Choose two onlineretailers and two manufacturers. Go to each…

A: Marketing Uses of various social media:Social networking is a set of services based on social…

Q: Define B2B marketing

A: The marketing of products or services to other businesses and organizations is known as…

Q: estate company to become a technology company that specializes in real estate. To drive value for…

A: Keller Williams Realty is an American Company. It specializes in technology and is international…

Q: With a classmate, research a professional sports team that hasthreatened to move if locals don’t…

A: A business never works in isolation. There are various forces acting on it and there are various…

Q: Explain the difference between click-throughrate, conversion rate, and engagement.

A: Digital marketing- Digital marketing helps to connect with potential consumers via the internet and…

Q: Differentiate between a global marketingstrategy and a multidomestic marketingstrategy.

A: Domestic business processes may differ from international business processes in several ways. Local…

Q: What is demographic segmentation?

A: Demographics is a method of market segregation where the target market of an organization is…

Q: Categorize each of the following as a highor low-involvement product: toothpaste,laptop, apartment…

A: Consumers are the individuals or groups for whom entire business and marketing activities are…

Q: If you were leading Asia Relief Organization, what initiatives would you have taken to ensure that…

A: In the given scenario, we are provided with a hypothetical organization as well as the situation,…

Q: Define Environemental Analysis

A: Features of environment: 1. The business environment is dynamic and ever-changing. It is not static…

Q: disadvantage of being a tour guide

A: Tour Guide is someone who helps the tourists with historical, cultural and educational information…

Q: Identify the six alternative strategies for enteringforeign markets.

A: A capitalistic market is where most of the companies are owned privately. Capitalistic environment…

Q: Discuss the creative decisions in developing an advertising campaign

A: Features of advertising: 1. Advertisements are considered as paid communication form because the…

Q: Describe consumer behavior and its role inmarketing decisions

A: Consumer Behavior shows the factors which affect the consumer’s decision and the behavior as a…

Q: the industry is Disney entertainment.   Thinking about one of the competitors in your industry,…

A: Disney was only able to grow from a relatively successful animation studio to a complete…

Q: Working with a small group, assume your group designse-business websites. Identify a local company…

A: The central motive of every business and every seller is to maximize their profits. This is because…

Purchase Process

Purchasing refers to the act of procurement of products or services from a market of resources. The procedures used to accomplish the acquisition of the requisite resources are referred to as the purchasing process. Consumer behavior, customer strategy, product pricing, consumer necessity, and other variables are various parts of the process.