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- Midtown Bistro, a local restaurant has hired you to help them develop a new online business initiative. The company wants to use social networking actively in its marketing plan and integrate it not its Web site. In one or two paragraphs, identify thee benefits that Midtown Bistro might hope to obtain from this initiative and then write one additional paragraph about how it might measure its achievement of each benefit objective.Direction: Write your own answer (Shorts Explanation only). 1. A company makes a pair of shoes (a semi-durable) that can last for more than 10 years, Is this art advantage or a disadvantage for its customers? Explain 2. People need to eat. Some "want" to eat pizza or a sandwich. Is it possible for a "want not to emanate from a "need"? Explain by relating your experience.Help me write this pleaaseeee. Thank you. 1. Choose two local video advertisements in the Philippines that were aired about the national election and answer the following questions based on your chosen advertisement: a. What is the advertisement all about? b. Who is the intended audience? c. Are there any forms of media manipulation present in the ads? If yes, what is it, and why do you think so? If no, discuss how the ad captured the viewers' attention. 2. Post an essay for each ad based on your answers on your blog. You may support your answers by researching other information besides those cited in the videos provided that there is a proper citation of references used. The required word count for this activity is 300-500 words per essay. 3. At the end of your blog post, list down the references that supported your ideas (aside from the videos) using APA (7th edition).
- Very simple answer needed, No word limitations. Question : Define attitudes and explain the three dimensions of an attitudes. Explain the relationship between consumers' attitudes and the brand they purchase.Why “informative” executional framework is effective/ineffective for advertising. (If not effective, pls suggest recommendations)Directions: Presented in the word pool are relationship marketing terms. Write the best term that describes the given expressions. Tell whetther they are SOCIAL MEDIA, CONTENT MARKETING, CUSTOMER SERVICE, E-MAIL MARKETING AND RELATIONSHIP MARKETING. 4. Contains products information. 5. Building strong bond with customer. _6. Provides digital newsletter. 7. Uses platforms such as twitter. 8. Direct communication to customer. 9. Meeting all customers' needs. 10. Products specifications.
- Read the article: Labrecque, L., Markos, E., & Milne, G. (2010). Online personal branding: Processes, challenges, and implications. Journal of Interactive Marketing, 25 (2011) p. 37–50. 1.) How do you use social media to present your "self" to the audience?2.) How can social media be positive to selfhood of young adults? How can it have a negative effect to the selfhood of young adults? Cite example (s)Course Name: Advertising, MCQ Types Questions Question-01: Social media and traditional media are most alike in which regard? Select one: Neither function in online settings. Social and traditional media are not alike in any way. Social and traditional media include only one channel and one vehicle within that channel. Social and traditional media include several channels, and within each channel there are specific vehicles Both are only used online. Question-02: The marketing communication process really begins when the audience acts on the marketer’s message. Action usually occurs at the end, as a result of communications. The marketing communication process really begins with identifying the audience that will be the focus of the firm’s advertising and promotional efforts. Select one: True False Question-03: Which of the following is one of the primary differences between a social media plan and the traditional advertising campaign? Select one: The products…Apple has personified the brand in its advertising to convey it's young, fun, laid back brand personality. As a result, using Apple products can provide emotional benefits that are tied to the customer's ______________________. Select one: a. customer preferences b. perceived relative advantage c. consumer perceived value d. psychological needs e. perceived quality
- Find an example of storytelling used by a brand you know (and love?). If it's a video, share the link in your post. If it's an image or social media post, share a screen shot.https://www.viddler.com/embed/a0a0a318 The video refers to a “360 campaign” used by McDonald’s to convey its message. What does this mean? Give some examples of the components of the campaign.How does Tata Harper's messaging incorporate both logical and emotional appeals? should Harper consider expanding sales by putting her name on a lower-priced line of skin care products that are a hybrid of natural ingredients and a synthetic chemical base? Why or why not? Assume Harper wants to engage in a cooperative advertising campaign with another luxury brand, outside the skin care market. Identify a brand that would make a good complementary fit and explain your choice.
